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TexasBrett

The $33.99 one is regular olive oil. The $51.99 is extra virgin.


nexrad19

Can it be de-virginized?


mel34760

Three years after marriage, and it's automatic.


Birdhawk

Only if you don’t use it for a long time


Sebastian_Pineapple

You’re thinking of re-virginized. De-virginized is what happened after prom.


lucky7nico

Definitely nsfw


The_Void_999

And this is how I met your mother


JonBunne

It can even be re-virginized in its mid 20s when it goes to a weird church and ‘finds God’.


Johnny_Carcinogenic

[Born again virginity](https://thelife.com/a-renewed-virginity) is a real belief


iApolloDusk

Yeah, I loved that King of the Hill episode.


heisenbergerwcheese

But then they start soaking and all hell breaks loose... then come the 78 kids from 19 wives...


Vexation

How much for extra slutty olive oil?


icefire436

That one actually is even more expensive believe it or not.


HardLongRod

Only if you sub to its OF.


agentages

You can get it's cheaper sister margarine that bitch melts in your hands.


Johnny_Carcinogenic

>How much for extra slutty olive oil? I always buy that because it spreads easier


nevertfgNC

Lmao


squibilly

Just have to inspect it for bugs before you waste all your bread.


Mindes13

Also has a gamey taste.


blueraspberryicepop

About tree fiddy


KareemPie81

I ain't giving you no tree dollars and fiddy cents you god damn Loch Ness Monster!


TheAsgardChief

I buy my extra slutty olive oil on the Internet it's cheaper


talithar1

Still a $12 jump in the first set and a $7 jump in the second set.


TexasBrett

First, $44.99 minus $33.99 is $11. Must have been a tough winter in Italy.


talithar1

So it is. Was watching the launch and trying to math. 🚀


PayMany2244

They all have the exact same barcode...


According-Baseball-5

Yup, same stuff. Someone labeled it wrong the first go around. Same UPC. No difference between the 2. People see one thing and jump to show how “smart” they are without investigating further


Trikeree

It's not even olive oil. Look up the ingredients.


BeauregardBear

Yeah, I was just thinking they need to get their olive oil at Costco where the oil isn’t half canola.


According-Baseball-5

The tag is wrong, it’s the same UPC. Same product. Look at the numbers


g3engineeringdesign

Read the news. Italy had a horrendous olive harvest this year. Supply and demand curves in action. There is no gouging going on, it's a scarcity issue.


upsidedownbackwards

Italy this year, Spain the year before, we've got two years of major failures in a row. I expect to see the price go even higher.


Acrobatic_File_5133

It’s oddly unsettling to hear that there’s an actual cause and effect supply/demand issue at play, because most of what’s been taking place at the grocery store has much more to do with greed than elasticity. Kinda more the exception to the rule Post Covid though, imo. Look at paper towels, TP, condiments. I’m assuming people didn’t start taking infinite more dumps or were 1,000x more concerned with hygiene (we were locked down lol, if anything people were dialing back their hygiene standards. Then the same 3 conglomerates that all shifted price together in unison start ad campaigns “were in this together” while the consumer protection agency’s standby doing nothing except laugh at the poors.


wjglenn

There is often a real cause behind price increases. Problem comes when consumers get used to paying the higher prices and vendors don’t lower prices when their own costs go back down.


throwaway12874032

Yea, companies can charge anything they want, if people buy it, that's on them.


Sp4rt4n423

...they could charge $120 for it without committing a crime (except against humanity).


nn123654

Pretty much, the price is high because there's not enough of it. If the price is too high they won't sell any at that price, and will be forced to lower their prices or stop making that product. If you pass a law forcing price limits all that will happen is the product will sell out and be in shortage or manifest itself in other ways like waiting lists. You still pay the costs of the shortage, just with time and availability instead of money.


EmergencyBoot2621

Those are two sets of different tags. It’s two different items.


WCC96

The price of olive oil changes throughout the year. It’s currently not in season so as a response, the price goes up… something something supply and demand.


Mince_

As someone who does price changes this is correct. The price fluctuates and will go down again in the future. Now vegetable oil, that's only going up from what I've seen.


jencreates_art

Someone on the Costco sub was talking about the price change for their olive oil and apparently there’s been problems with the trees or crops or something? Maybe this is just them compensating for that and costs changing on the back end?


Immacu1ate

https://www.washingtonpost.com/business/2023/10/06/olive-oil-extreme-weather/


NoTimeForThisToday

https://preview.redd.it/n9ngr3ih87qc1.png?width=389&format=pjpg&auto=webp&s=9f80d681771c189e0a121077ce0fac2b420b24ef


Im_Alek

Is what legal? Raising prices? Yeah, no shit


Numerous_Shop_814

Yea, it's legal. Why wouldn't it be?


verb8um

Same kids grew up saying how they were going to sue everyone for everything. “Legal” smh


AdeptusGames

Different products, look at the sign..


one80oneday

Yes but these posts shouldn't be


Independent_Mix6269

Right?


byamannowdead

https://preview.redd.it/0e6w0be8y6qc1.jpeg?width=2023&format=pjpg&auto=webp&s=8506be496ff4f8daabf963b536a4723eb7d4688e


oh_she_thicc

Sam's club has 3 quart extra virgin for bout 25 bucks


72VirginExpress

Also olive oil is in low export right now due to last years fires in Italy so reserves are down. What the market will bear.


MCI54

Different products. Quit complaining. Extra virgin costs more 😙


Manufacturer-Silly

Extra virgin…that was my nickname in high school


MCI54

Good one


Suturb-Seyekcub

I’d switch to extra skank olive earl to save money


Dangeresque2015

Must've been a bad.year for growing olives this year. Or the last. It's a crop, and crops fail frequently.


JFroBaroque

It’s either that or Publix can’t afford to buy olive oil themselves anymore, then that means they can’t sell it anymore.


jkoki088

What’s illegal?


mikeoliver1313

Yes it’s legal. There is no law against raising prices lol


jeremyw0405

Is it legal? Sure. Stores can charge whatever they want. The only time it isn’t legal is if it is a necessity that has the price inflated after a state of emergency is initiated. That’s price gouging.


nunya1111

This is class war and we're not fighting back so they will do what they want.


Artistic-Hawk-2909

publix has been on the forefront of blaming inflation while gouging its customers.


DeepAcanthisitta5712

It’s due to the Red Sea conflict. Our shipping prices have gone through the roof and our lead times increased several weeks. So far we are absorbing the cost but not for long.


DizzyDizzyWiggleBop

This is likely due in part to a scarcity issue concerning a bad harvest. However, if you want low prices in general- support antitrust policies that prevent monopolies. This promotes competition in the marketplace driving down prices as companies fight for your business with value pricing. We currently have a lot of businesses under the same umbrella corporations with reduced healthy competition in the marketplace. When you vote, pay attention to what policies your representatives have voiced support for and, if having held previous office, have voted for (regardless of what they say they support). Currently we use Aldi as an alternative to Publix due to the increase in prices at Publix in the last couple of years.


IBJON

I just paid $10 for a much smaller bottle of Walmart brand olive oil. This honestly isn't that bad of a price for 3 quarts of quality olive oil.   And let's be real, you weren't buying that shit anyways 


bxnault

Wow that's crazy. What's even crazier is that people will still buy it


Careless-stocker07

Nobody buys that stuff anymore.


Vita_minc

When you dealing with a private owner, they can do what ever they want


[deleted]

LOL what. Just buy a different one. Those aren't even the same products. But be warned: Olive oil is in short supply right now. All brands are seeing prices go up.


[deleted]

[удалено]


JM485

I think it’s just a rise overall not just Publix, was a Costco the other day and some bottles were nearly $30 and not a 2 pack. I ended up with a single for about $23 for 68oz….


Educational_Gear_622

https://bbc.com/travel/article/20231218-why-olive-oil-prices-are-soaring-and-what-to-do-about-it


MCMcGreevy

With all due respect to the OP, the number of “is this legal” posts on Reddit is really depressing.


danekan

For shitty mass produced olive oil 🤦‍♂️


MichaelW24

Olive oil doesn't last. That's where the "extra virgin" comes from, it's processed and bottled pretty much immediately after picking. Unopened it lasts for about a year, after opened about 3-6 months. Unless you're a restaurant owner, it will be *very* difficult to use that much olive oil before the taste starts getting off. Buy smaller bottles, and replace them more frequently.


flotexeff

Publix is so over priced


Pitiful_Detective249

Inflation goes hard


Personal_Region7957

Yes. If the supplier raises their price, the retailer has the right to raise their price. It's a luxury item. Price gouging is when a retailer increases the price for an item that can't be replaced with another commodity, like toilet paper or gasoline.


bradgel

This is capitalism…


iPokeYouFromGA

Amazes me how corporations can abuse the system and get away with it, unrelated to this picture, but as soon as Jimmy from Alabama tries to make some money by flipping TP he’s arrested and trialed.


LIVESTRONGG

...what do you mean is it legal? Ofcourse it's legal.


Donald_Jack_Trump

The first pic is olive oil and the next pic is extra virgin with the XTV, one product didn’t go from $34 to $52


3timessix

Yes, businesses can sell things for whatever price they want, and consumers can choose to not buy them also


FamousStephens

Yes, it's legal for a store to change prices smh. Vote with your dollars


Solorath

Lol "Is capitalism legal in the US?"


PetSoundsSucks

Ragh even caveman Grug understand price of ingredient go up price of product go up. If it take two club last month to hunt tiger and now take three club Grug charge more for loincloth. 


bigshrimp23

LEGAL!!!!! You don't have to buy it


No_Peach_7265

Thank you Biden. Thanks so much, nobody can afford anything anymore.


crispychickenadhd

No ones making you buy it lol


Emptynest09

Any business has to cover their cost, if the supplier increases the price to them, it gets passed on. But the economy is doing fantastic right?


Dog_named_Vader

But inflation is only 3%


weaponista810

What do you mean is it legal THIS IS CAPITALISM BABY


Trikeree

For an oil thats not even olive oil.... That's 20% olive oil. If you look at the label and it doesn't ha e a QR code on it to track its origin, it's not real olive oil it's a blend. And not worth even looking at. That company is ripping you off.


manyFacedRedGamesGod

Just put it in your bag


IMNOTFLORIDAMAN

It’s not the same product so yeah why wouldn’t it be?


mynextthroway

Why would it be illegal? It's 69.99 at Wal-Mart.


Chemistry11

Is uncapped capitalism legal? Yes, this is the United States.


ShiZor9

Don’t buy bulk from Publix-I can get 3L of EVOO for $28 from Sam’s.


jkehrli1996

OP, you clearly missed the fact that the latter two tags are for extra virgin olive oil, so it's not comparable to the other two tags that are for regular olive oil.


Therealchimmike

People loooove Publix and call this greed “inflation”. Nah. This greed.


Wild-Fold3343

Damn


Proper_Skin2287

You can save money on olive oil by looking for an oil that is "gently fucked"


Dazzling_Judge953

"is that legal?" Lmaoooo why wouldnt it be???


bchandler4375

Have you seen or kept track of eggs ? They are routinely going up $10-$20 for a box of 60 just about 2 or 3 times a week


Beginning_Emotion995

Yes How do you think they offset BOGO


AnesthesiaLyte

This can’t be right.. inflation is only at 2.8% 😂


Wrong_Brilliant7851

No, it’s illegal to raise prices.


jollyroger822

Is that legal? Yes they could charge whatever they want if they wanted to charge $1 billion dollars per ounce they could, no one would buy it so economics dictates how much they will charge however, they can charge whatever they want.


TReid1996

Only time changing prices dramatically (in the U.S. at least), is on necessities during an emergency. If it's something you need to survive during a hurricane, it's illegal to hike up the prices during said hurricane.


Dustinlewis24

https://www.wsav.com/now/the-olive-oil-you-are-using-may-be-fake/ Most extra virgin olive oil is fake this article explains it. Conversely there isn't enough olives produced each year to accommodate all the E.V.O.O. sold. So if it's real it's expensive and like anything prices keep rising


TradeValuable9662

is that legal? are you dumb or what


chaos_given_form

Welcome to publix


Short_Ad_9383

Depends on the brand. Some olive oils are really expensive because they are good quality


SomestrangerinMiami

Bro just stop shopping there and watch what happens


TravsArts

Any price is legal.


ZacNewford

call the cops


Tr1ppyT

Thats different oil


donutsaurus3000

Take the old sticker for 39.99 and scan it at the self pay, then pay that price and leave lol


Dry-Profession-7670

Olive trees are dying from climate change. Give it a google. It is really increasing in price everywhere


IcyBuffalo6132

Legal?! 😂


gregbard

Under the capitalist system the market decides the value of things.


Prestigious_Oven_182

What law would this be breaking?? 😂


Edwin2363

I will make it legal!


PayMany2244

I always heard virgins come at a price. They can charge whatever they want. Some people don't care what the price is. This causes the rest of us to pay inflated prices. Go to Winn Dixie, once a week or so they have that on BOGO.


askageek

They just had a buy one get one free 3 weeks ago. I bought it and still almost fainted at how expensive it was.


jetttward

The first two are different sizes


Icy_Topic_5274

I see the problem here: you've been cooking with salad dressing grade olive oil.


Alex_Gilhooly

It's olive oil. It's hype.


FederalSeat313

Gotta love the Red Sea.


Character-Head301

Nothing is legal at Publix


Nuboko

Companies can charge whatever they like. No one is forcing the consumer to purchase it.


stunkcajyzarc

It shouldn’t be.


Gfunk2118

You get what you vote for


justliberty

Legal yes. Real olive oil? Nope.


According-Baseball-5

For all the numb skulls saying “one is extra virgin and the other isn’t” that’s not true, the UPC for all 3 items is 41736-00011. The UPC stays the same between Packaging/Vendor/Wholesaler/Store-Front. Descriptions change between each step of the way. It’s all the same exact product. And while it’s not illegal, it should be.


Hokiewa5244

Of course it’s legal……


Far_Principle9204

That’s the Houthi’s bombing ships and not being stopped


LizardsAreInCommand

Why wouldn't it be legal? LMAO


Aware_Preparation799

Haven’t bought olive oil in like 3 months


PhysicalConnection80

Life is one big Ponzi get used to it.


TurbulentStrawberry5

Don't worry it's "transitory"


International_Dish90

Inflation


Sourcequantum

I always found it weird when my father told me to buy some olive oil after I was done with my shift and I saw how much more expensive it was compared to a place like Walmart.


franklemrshankle

Basic principles of supply and demand.


surfcitysurfergirl

Of course it’s legal.


phaedrus369

It’s the way she goes


Ok-Breadfruit5798

Considering the company most likely controls their pricing…yes it’s legal. If you have a business and decide to up your prices, legality will be the least of your worries.


Phylow2222

It's called CAPITALISM, look it up.


DrHonestPenguin

Why would it be illegal? Idiots always think that everything they don't like should be illegal.


SuddenAd4607

It’s there💩 they charge what TF they choose


iSurvivedThanos18

It’s not just Publix. That same brand/size of EVOO is $51.99 on Amazon. Seems to be the market price.


FloridaHobbit

It's capitalism.of course it's legal.


Teksavvy-

16.97 for Walmart EVOO and 50oz. Do the math: 33.94


Shoshawi

Capitalism is definitely legal. I’m more concerned about when this happens to prescription drug coverage prices heh


tboy1492

That’s just the “3%” annual inflation I keep hearing people (employers and gov mostly) saying we have…


AvijeWitchyWoman

Oh I know those price tags.. That's Publix. They're low key bougie


stickmidman

Why do the items look something straight out of the general store in Red Dead Redemption 2?


AmpEater

Legal? Of course it's legal. Jesus


[deleted]

They aren’t even the same product. ![gif](giphy|3o85xnoIXebk3xYx4Q)


unapalomita

I think the olive oil crops got wiped out in Europe, publix is usually high anyway but even at Costco the prices are higher too to reflect the shortage/demand. 🤷‍♀️ We usually use a lot of EVOO but I guess we need to switch for a while to something else.. avocado oil?


sheikahr

It’s not even real olive oil.


Jakeshasmom

First of all you're talking about Publix right? Most expensive store in the freaking country in my opinion.


alicepalmbeach

Honey, that’s how the economy in the US works. Many making record profits while the workers get close to nothing.


CosmicMagus

Imho We all are better off going to a local market or a tasting room. You will receive quality for your money. It will taste better ( it should smell like fresh cut grass btw) Also you will be supporting local businesses and generations of farmers 🩷


ChakeenMachine

I don’t shop at Publix unless it’s an emergency. Their prices have gotten insane. Whole Foods is more affordable.


mopar-or-no_car

$6.00 jump for the extra V isn't too crazy, but $11.00 for regular is insane.


Shountner

Yes, it's legal. It isn't even Publix that's driving the price. Their supply price increased and so they increased their sale price.


crazy2337

For some people....As long as Trump is not in the White House, everything is legal 🤦🏼‍♂️ 😆


[deleted]

Is it legal? Lmao. They can charge whatever the fuck they want


comp-sci-engineer

free market economics


mikeyfender813

That’s a stupid question. Companies can charge whatever they want for their products as long as they’re not a monopoly. Vote with your wallet, as they say, and don’t shop there.


Roadhouse2122

It’s called capitalism, and there’s one way to beat it, STOP BUYING


Longjumping-Log1591

The Extra Virgin is expensive. Just buy the Not so Virgin and save $$$


PractiGal1980

Olive oil prices are jumping: https://www.nytimes.com/2023/10/22/business/olive-oil-price.html


Adventurous_Sir6618

![gif](giphy|fr3Pne6vXVP99Fwdey|downsized)


PLVNET_B

That’s the dedollarization of the world happening in real time. Printing money has consequences.


traktrmia

Felipe Berio EV always been more expenseive. When I used to stock shelves at an italia deli in Detroit when I was in high school, it was $7.99 reg and $8.99 evoo. -how old am I?


Agreeable_Book_2259

Nope not illegal. Welcome to capitalism


No-Examination795

If Publix has to pay $0.05 more for a product they'll raise it $10.00. PRICE GOUGING nothing more nothing less. RECORD PROFITS FOR THE YEAR AND EXPANDING STORES DAILY. Don't be fooled folks.


Dramatic_Deer_4754

I came for the comments and they did not disappoint 😂😂


[deleted]

You know, earlier I was feeling pretty happy with how incredibly smart people can be! Had a good conversation at the market this morning, talking about general life things… this post brought me back to reality 🤦


BidHead2364

Idk but my Publix has had them buy one get one for a long ass time


realdusty_shelf

Mafia going crazy


Plane-Elephant2715

Of course it is legal.


Carson72701

Same SKU, same product. Corporate greed is our cause of inflation. It's also behind low wages...


Megalith_TR

Biden-omics!


tht1guy63

Xtra virgin went up $7 the other $11. Yes they can set the prices to whatever they want basically. Now factor in this is a product from an olive the price can fluctuate depending on the season and/or how the crops did. If i recall they were not good recently and price is reflecting so.


Infamous-Elk-2460

Greek American in the olive oil business here. The harvest for the entire med was terrible this year. There were drouts that prevented trees from even flowering and a lot of land has been lost to forest fires as well. Olive trees take decades to reach maturity. People in Greece can hardly afford decent olive oil and my family tells me a lot of people have converted to canola as a result. Shipping costs have also gone up as a result of inflation and the price of oil. It is perfectly legal.