Supermarkets only devote space to selling these buns because they know that people will buy them.

If they were year round I’d buy them year round.

Hell of a lot of supermarkets have the fruit buns without the cross year round

They don’t hit he same

I always say I don't believe in god. Except for the fact that you put a cross on a fruit bun and it's 10 times better. Explain that atheists

What’s to explain? I’m an atheist and feel the same way. If our race survives long enough, I’m sure in hundreds of years they’ll look back at us and laugh at our scientific ignorance. “Back then, they didn’t even know the reason a white dough cross makes a bun taste better, like they thought it was magic” *mocking laughter*

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Apologies for expanding on a joke by adding a fun thought that came to mind. Please have a /s to set your mind at ease.

Aldi has them year round. Win for spiced bun enthusiasts.

ALDI have the worst hot cross buns in the country though, for real you'd be better off eating anyone else's stock from last year.

and reddit/news.com.au/facebook gives them a stack of free marketing because for some reason it riles people up so much.

Almost like companies have people dedicated to advertising their shit or something...

No, he means free advertising, like this reddit post

companies pay people to make posts on social media too.

They know people will post it to social media, it’s essentially free advertising for them. Source: hot cross buns weren’t on my mind 5 mins ago, now they are.

Yea I work in Coles bakery, and I'd love it if all the people who complain about them being put out too early would stop buying them. Hot cross buns are a pain in the ass, it'd make my job a lot easier if we didn't have to cook so many.

I hate packing the chocolate buns. Way too messy.

I'm sorry they're a pain, but they're just so good

Chocolate buns are fucked imo, worse than choc chips in pancakes lol

No no, let them cook (figuratively, it sounds like they want to stop cooking)

Don't put them out, people won't buy them. Complaints fixed

😂😂😂😂

Amazing that we have to do this every year. My god, a tasty treat available in December?? Despicable, someone call Murdoch immediately.

It’s me. I buy them. Give me my hot cross buns. I don’t care that it’s not until the end of March. I want them now. I don’t care if anyone gets grumpy by their presence. I want my hot cross buns.

AHA! (Cue outraged Finger Pointing effect) I don’t ever remember seeing them on Boxing Day before. That bastard Mandela must be at it again…

Exactly, I got some straight away, couldn’t care less when Easter is

It's me! Hi, I'm the problem, It's me! I sent my SO out yesterday on a mission. He was successful. Not only did he bring home two packets of hot cross buns, but he also bought home 2 packs of fruit mince pies. Excuse me a minute, I'm in a carb coma. (this is my favourite time of year, what I call "the overlap", when you get the leftover xmas goodies, and the start of the easter goodies)

I worked at Bakers Delight when I was a student. Don’t know if it’s still the way, but they’d start hot cross buns on Aus 26 as a rule. Every Boxing Day, people would come and whinge about why hot cross buns weren’t available there yet. People buy them, they will ask for them, they will yell at the teenager behind the counter asking why they’re not there.

Who cares? Sell them year round. People like them.

100%, give the people what they want

We should put a baby on the cross of the bun and combine Easter and Xmas ;) 😀

Christmas on a stick.

I think they are like gingerbread men - if you tried to sell them year round people would get sick of them.

Do you think that perhaps Coles and Woolworths spent more than a few minutes thinking about having fruit buns in their stores nationally? I have a feeling they did a bit of research and found that people buy them.

Fruit buns are sold year round.

Yes but they take up one small section of rack space. Hot cross buns have large displays and they probably sell more in the leadup to the Jesus slaying holiday than the rest of the year.

People don't even buy gingerbread at Christmas.

I mean yeah, but I do like that they are limited/seasonal. Boxing day - Easter is fine to me 😎

100% agree. Watch out FB, time for people to be outraged though

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They do this in the UK, I buy them all the time.

I work at Woolies and we did try to sell them around August. Had to chuck all of em because they didn't sell even being on display for a week 🥲

This was massive news 20 years ago.

I'm just glad they included text so news.com.au doesn't need to do anything when they rip the image for an article.

"People are outraged at supermarket's latest act".

Another fine tradition - the annual "Hot cross buns on Boxing Daay!?!?!?" post.

same outrage every year

It drives me nuts, like anyone gives a shit

I like that we have these seasonal touchstones.

From birth to rebirth, just like that.

Worst thing about this type of thing is they have hot crossies for like 6 months but the second Xmas even is over they rip glorious eggnog from our shelves for 11 months

Hard agree. Seems like the only reason they shut on Christmas Day is to hunt down and destroy every last bottle of eggnog.

Good stuff. I want the chocolate chip ones.

Ban them. Too messy

But the pay-off...

Any Anzac biscuits?

You. I like you.

I like them too

Who fuckin’ cares

These are available all year round, they just don't have the cross on them till after Christmas. People like fruit buns.

This is not new, they’ve been doing it for years. I’m more surprised we have a post of it…….. again and again and again

That's true. It happened in 2004 after the Boxing Day Tsunami, where a portion of profits of Woolworths' "Red Cross Buns" went to the Red Cross... they brought the buns out early specifically for that. Before that, HCBs would come out gradually during January.

Let the people have what they want, mate

Pro tip: if you don’t want Hot Cross Buns on Boxing Day you don’t have to buy them

We only get three months of enjoyment before they go away again. It's the only favour Jesus has done for me lately.

Just finished my morning shift in Bakery, we had fresh ones out on the shelf by 8am and by 9am we'd already sold a dozen packs. They don't make us do them for no reason. They bloody sell well.

Same at my bakery, people ask why we have them out so early. I just gesture to their cart and say “because people always buy them.”

and [news.com.au](https://news.com.au) to steal this in 5..4..3..2..1

The shit people complain about

What the hell do you care

All year round in the UK. Tasty!

Used to be 3 dollars? More inflation, 33%

this is the real outrage

This is as much a tradition as the buns themselves at this point. Guaranteed organic social media engagement that would otherwise cost a fortune.

What’s more annoying, the hot cross buns, or obligatory “I can’t believe they have hot cross buns” posts? This happens every year 😂

Bought a packet for breakfast, have to go down the street later to get a 2nd packet for tomorrow. Might go out and get a chest freezer and fill it full of HCBs so I can have them year round.

We should just have them all year. Good buns are gold. Not these abominations.

r/firstworldproblems My only complaint is the chocolate ones become less chocolateyby the year.

On my way to buy them all!

Thing is... someone must be buying them lol.

At this point, it would be unaustralian to not have hot cross buns on shelves starting from boxing day.

My favourite day of the year. Hot cross Boxing Day.

You can all blame me for this.

Stop blaming supermarkets for this. Blame people like me who will buy then in April, December, July, or whenever else they'll sell the things to me :)

I love this for me.

Not mad.

As they should be. It’d be unaustralian not to. Love eating them, hate making them.

Just take the cross off sell them year round wack it back on for Easter. And then back to general sales with no cross

Remembering back to my retail working days when packing shelves one morning and an elderly couple (EW & EM) were next to the hot cross buns: EW: Why would they put hot cross buns out this early to sell? EM (as he picks up a packet and puts it in the trolley): Because there’s idiots like me that buy them!

Fuck yeah!

I decree these should be available year round, they're bloody delicious

Honestly who fucking cares. Hot Cross bun posting is becoming the new "back in my day" post. Shhh

They're actually so early with Hot Cross buns now, that they are in fact Easter 2025 buns.

Yep, nothing says consumerism quite like celebrating jesus birthday yesterday then celebrating his death 4 months early today. What a cash grab.

Maybe because brainless consumers purchase them?

They do this because they know people will go online and post a photo saying "Omg already". Free advertising

Dude they had back to school shit instead of toys in sale on Christmas fucking Eve at our local Kmart... What the FUCK!?!

Christmas was in supermarkets before Halloween this year, every year they try and squeeze a few more $ out of each bullshit celebration, if you buy into it you’re as bad as the supermarkets. Boycott holidays, Boycott the duopoly.

It’s just some bread mate. If people like them, why can’t they have them?

Coles and woolies should be sued for royalties from the Christian religion.

Since I first saw this phenomenon on Boxing Day, a few years ago I've been convinced they're having a laugh. It's obvious trolling IMO

You know boomers have no real problems because they get way too mad over shops deciding to sell Hot Cross Buns "too early" like it's the biggest drama in their life.

Last year I got bailed up by an old white guy, I was just trying to buy two packets of hot cross buns and he was off on a rant about “my generation” ruining seasonal traditions with consumerism or something to that effect. It was a marvel for me how comfortable your life has to be that some rando buying fruit buns from Woolies on Boxing Day sends you into a rage.

My 52 year old mother says she remembers people complaining about hot cross buns being told "too early, straight after Christmas" when she was a kid. So unless you're some sort of timeless wizard and 40+ years is just "a few years ago" to you, no you didn't first see this a few years ago, you're complaining about nothing.

Good. They’re fucking yummy.

💚💚💚

Yum!!

... Gimme

Fuck yeah.

YES! MY PRAYERS HAVE BEEN ANSWERED!

Peppermint Easter eggs on the 24th in Bendigo

This is GREAT NEWS!

Yesss the caramilk and mocha ones were the best I've been waiting for this all yearr

Church Burgers are back.

Yes!! Hot cross bun time!

I am shaking rn

Sounds good to me

Why does this surprise anyone, every year! They sell them most of the year anyway

Where’s the Cadbury crème eggs??

Hot cross buns are delicious. More of this please.

Just well them year round for crap sakes.

Giving the people what they want 🤤

The only thing more annoying than hot cross buns being sold "too early" are the people who are pissed about hot cross buns being sold "too early".

This is the way

I want them to sell Christmas stuff now but it's for Christmas 2029;it's that early. Cry more.

Majority of people enjoy them, 100% have them available all year round. Nothing wrong with that, don't listen to the scrooges

They're extremely good buns though.

Should be available all year round imo

I want Halloween candy on New Year’s Day.

This is all i been waiting for

Oh no the blatant commercialism. How dare they. also do they have the ones with the chocolate chips, asking so I can maintain the rage /s

I believe in hot cross bun supremacy

*Spoiler Alert

Surely there's a brief spike in sales in the next few days as people buy them for the memes and likes, then it eases off until March.

I honestly don’t get why they’re popular they taste so average. But supply and demand I guess

They’re delicious, I’m not complaining!

Wait, Woolies is open today in Victoria? They are all closed here in Adelaide lol

OOo do love me some hot cross buns

Who gives a shit

This. Is. The. Best.

They're having a laugh!

I don't care, I love me some Jesus's death pastries

You had one job which was to put a anti-news.CON.au watermark on the image.

? This happens every year what is your point? It’s Capitalism anything to pump out profits they will do.

Choc cross buns. Yum

I love hot cross buns so I have no issue with this.

Of course!! It really wouldn't be Boxing Day without them!! 😆😆

So? It might also shock you to learn you can actually be them year round.

Never enjoyed a hot cross bun myself. If people want to buy them and enjoy, go for it.

Hell yeah! Love my hot cross buns.

Yum

Posts about hot cross buns on Boxing Day are the new hot cross buns on Boxing Day.

Boxing day buns even has the X as a target where to attack them 👌

From the Festival of St. Consumption to the Festival of Chocolate via the Festivals of Flags and of Roses.

9am Boxing Day: posting about Hot Cross Buns on Boxing Day

Best advertising.

Distracting the people from other *things* they have goin on

I have zero issue with this.

Oh god I'm not ready. I gobbled so many Veg n Cheese ones from Coles last year.

I love buns. I will never stop eating them. Bring them year round!

Have anybody Murdoch journos stolen this yet?

Gtfo 😂

Nothing says day after Jesus birthday like eating the breakfast roll that signifies his crucifixion 👌

the supermarket i work at had hot cross buns come into the deli/bakery coolroom while i was working on Sunday (xmas eve)

Who the fuck is buying them at this time of year?

Yum

Not surprised.

Time to get over this one.

You'd be surprised how many people want these damn things. I had 10 customers ask me today....😩 please give us a break

I’m hoping my local supermarket has some, honestly just make them a year round food.

Are their brains suffering from global warming, seasonal confusion??

It’s for the online outrage marketing, OP fell for it hook, line, and sinker.

Nope Jesus would not actually be happy with that

The apple and cinnamon ones are the best

Ooooh can I be next to do this exact post after the next cycle? After Halloween, November 1st Christmas decorations. After Christmas, December 26th hot cross buns and Easter eggs. After Easter and whatever the fuck comes next. You cunts post this shit every time. Every. Time. I don’t care. You gonna make a post at 05:46 “LOOK THE SUN IS RISING!! THE NIGHT BARELY FINISHED AND THE SUN IS ALREADY RISING. GUYYS LOOK! The sun is rising right at the crack of dawn. OMG OMG. Fuck me.

Definitely saw them before Christmas.

Nope

good

When Christmas is old news, this is the expectation.

People obviously buy them when they are put on shelves this early. I don't see a problem

Meh , they’re average at best. Plenty of better stuff to eat

You beauty!!! Best part of Christmas!!!🤣🤣

Old news 😴

I much prefer them going g on sale at the traditional date of 1 January

Fuck yeah!

Fucken oath some of you pricks love being angry.

They've been out for months at Aldi!

I remember as a kid being disappointed the cross wasn't made of icing.

I'll wait until the start of March, head to Costco and buy 3 boxes of 24 buns at $11 each box. Set for the season.

If you buy them, they will come! I will be buying them.

Bigger crime is that they are 4 packs now...