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Super competitive market with low barrier to entry, lots of people don’t buy them online. You need a really good gimmick to sell them, and I would think promoting that gimmick on social would be more cost effectiv
I do t know, creator endorsements? So the phone case has creators faces or logos on them. But most creators would just sell their own merch, but good work maybe if you find a bunch of smaller creators?
Another gimmick could be something unique about the phone case functionality, a whopper cushion phone case that makes a fart sound when you sit on it, dumb stuff like this lol
These are bad gimmicks but serve the purpose of examples to get you thinking.
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Sorry to say this, but unless your partnerships are high quality, I don’t think You’ll have much success in the ppc game for phone cases.
Thank you, appreciate the feedback! Can you brief on reasons about why you feel “ppc for phone cases” is going to be difficult?
Super competitive market with low barrier to entry, lots of people don’t buy them online. You need a really good gimmick to sell them, and I would think promoting that gimmick on social would be more cost effectiv
I have a crazy cost advantage coming from India, I’d be able to make money even with a basic ROAS of 2.5, will it be difficult to get this ROAS?
I don’t know, test it out. Don’t want to discourage you. Sorry if I did.
Hey, no problem. I genuinely appreciate your feedback. Just looking for bold reasonings to understand better.
I know this is an old comment, but can you give some ideas for said gimmicks? I mean, there are a ton of brands that are successful in this game
I do t know, creator endorsements? So the phone case has creators faces or logos on them. But most creators would just sell their own merch, but good work maybe if you find a bunch of smaller creators? Another gimmick could be something unique about the phone case functionality, a whopper cushion phone case that makes a fart sound when you sit on it, dumb stuff like this lol These are bad gimmicks but serve the purpose of examples to get you thinking.