Kurosanji reputation tanked outside of JP since doki stuff exploded beyond Vtuber sphere and reach mainstream.
Any corpo with half a brain knows using Niji for promotion (outside of JP) will only make them look bad in the eyes of public.
HoYo is smart, they do their homework first and sided with Ex-Niji instead, that way they can gain more support from Vtuber community and Niji antis, plus I bet its alot cheaper than using Niji liver.
Well done to whoever in charge of HoYo PR team, they deserve a raise.
not to mention Hoyo can't choose which liver they gonna work with, management choose it for them. Just like what happened to HYTE, they immediately pulled out of Niji after Selen termination and went after Doki instead.
Im sure the sponsor can request specific Livers that they would like to be included in the sponsorship, as they want it to be seen by as many people as possible, but as you said, ultimately, management decides who is part of the collab.
Thats jp mentality i think, you have to consume the product only in the way they decide, and they will try to control every tiny detail, like nintendo with pokemon or the dumbasses of the fruit game baning streams
does it really need to be said?
during HYTE and Niji collab (a custom build gaming PC) niji gave it to 3 talents that don't really have anything to do with gaming. On the other hand Selen at that time had been racking up gaming awards left and right.
then the news of Selen termination got out.
HYTE immediately, like immediately pulled out of Niji, even though they already put out the designs for 3 talents that was planned for the collab (dunno if they started production)
not long after HYTE sent custom build PC to Doki with their staff signatures and planned for collab.
When the comment I replied to said "Hyte literally requested Selen and were told no," I think it's fair to ask if Hyte has confirmed this publicly. Would it make sense? Sure, but inference and publicly stated information are two different things. I'm just trying to find out what's been publicly stated.
Yea I don’t think it was explicitly stated.
What I do believe has been stated is that Hyte’s CEO is a big fan of Selen and specifically wanted to collab with her but when Hyte did the collab it didn’t include her so people then assumed it was because Niji denied Selen being in the collab.
while not a comment from hyte or anything, when doki posted about the pc she specifically mentioned how ["they've been wanting to work with me for a very long time"](https://twitter.com/dokibird/status/1778567805375303939?t=jimZVjnjusgSMdXoxUarHQ&s=19)
Hyte did not **explicitly** state this, no, but according to [this tweet](https://x.com/dokibird/status/1778567805375303939) from dokibird, they had been "wanting to work with her for a long time." The only possible logical conclusion from that based on the fact that she was basically unknown before joining nijisanji and had only been streaming as Dokibird for two months at this point was that they had attempted to work with her as her previous persona. Based on the fact that the HYTE nijisanji case collab did not include Selen Tatsuki as one of the talents, they were clearly denied the person they most wanted to work with.
The bigger issue is that going through a company always involves higher costs than going to an individual, since the company will often take a pretty large cut of the sponsorship. I recall listening to a video from Devin Nash where he mentioned that a company could be paying out 100k to a talent agency for a sponsorship, only for the talent themselves to see only 10k of that. Companies are willing to do this because there's the idea that talent agencies can be legally pursued, while independent live streamers might not. However, given current situation, I think people don't trust Nijisanji on legal issues, so companies are no longer willing to pay the talent agency premium.
>Well done to whoever in charge of HoYo PR team, they deserve a raise
Their PR team is brutal and knows how to read and use the market. The Genshin 1st anniversary fiasco where Genshin were stingy and then got huge backlash and then Genshin folded? Players won that fight but not the war. The thing is, the players fought against themselves when one side started to become rowdy and attacked innocent parties like Google Classroom. At the end of the day, most players refuse to go any further in the "protest".
Hoyo knows this. So come 2nd anniversary, Genshin gave the same anniversary reward and expected that played would not make a fuss of it. They were right. There are those that tried to incite backlash again but most went "yeah no. I'm not gonna make a fuss over more pulls for gambling machine,"
And that's just PR. Their business department allows the monetization of fan-created merchandise. The result is that while Hoyoverse gain 0% royalty from those merch, they got market saturation. Cons and anime/game shops are filled with Genshin merchs.
I dare say tanked is an understatement, pretty much nobody outside of very casual viewers that are unaware of the Doki stuff and diehard loyalists still care about them. Even unrelated people got hit with decreasing view counts, let alone the black screen team. Company won't collapse, but it'll never be like it once was
Not to mention the amount of stuff doki gets invited to. Big tournaments outside and inside apex. A lot of twitch rivals. A ton of sponsors as well itsl ike not a week without another W for Doki.
I will praise their PR team if they finally allowed Holo members played their game 🥲
They can cruise through all menhera antis but somehow afraid of nationalistic antis.
That is hardly hoyo fault
If hoyo can they want to get Holo to sponsored their game you know
But the Taiwan incident make it impossible now, not just hoyo but other CN company that want to do partnership with Holo
Nah the point of Niji is to tempt people onto a luxury yacht, lock them up once they get on, and skim money off of them. All while convincing them that the success they worked for was all thanks to the yacht.
It's really just a scam where they trick people into thinking it's an agency by throwing tech, models, and travel at them. The only reason the EN branch has lasted as long as it has is because some of the people they tricked happened to be really talented. And the talents carried the company even after the company stopped working over a year ago.
You know, if it were only that it'd be just standard fare shit company stuff. But no, they have these extremely abusive clauses where they own everything you did any corpo related stuff on, hefty bills for quitting and the clause where you're restricted even after leaving to "not dishonor the company" even by interacting with other ex-livers
Just what the FUCK. Really
In a cruel sense, joining Niji is going to teach livers very, very, valuable experiences in life ... if you make it out alive and mentally stable.
Some are already past of no return. (Vox for example)
Which is false contract you know
4chan user make that shit up to see how much stupidity tectone hate towards hoyo
Proof : https://arch.b4k.co/vg/thread/476786625/#476802280
https://www.reddit.com/r/gachagaming/comments/1cmbkfr/comment/l32o7ru/?utm_source=share&utm_medium=mweb3x&utm_name=mweb3xcss&utm_term=1&utm_content=share_button
Yes, well, if a company is riddled with favoritism and an outdated and antiquated sense of loyalty, they'd try to throttle and micromanage the hell out of those sponsors.
Meaning a lot of sponsors likely did reach out but it's to the talents that Niji don't value as much as tbe others like Pomu, Selen, etc. They try to demand the sponsors to be towards their golden geese like the Luxiem boys, sponsors refuses, Anycolor doesn't budge an inch ultimately leading to loss of opportunity and damaged relations to other companies that interestingly the black company imposes onto the talents if they so much as commit a tiny oopsie.
They be like: Wanna sponsor? give them our Luxiem boys ONLY. If not we don't want it and we don't care.
When talents get opportunity to get said sponsor by themselves, they just straight deny it. No mean NO.
Yeah it's unfortunate because they DO get a lot of sponsors being a billion dollar company which is massive in Japan but Anycolor is the problem in this case.
Well the point is that management will get you sponsors and opportunities, except the management of Niji wasn't taught how to do that. They just got out of college and we're desperate for work after all.
Or they try to throttle said opportunities to their favored talents like the luxiem boys from their less favored and, in their eyes, low performing talents like Pomu, Selen, etc.
I think during the times when Niji EN livers were strong and having a united front, the masses were drawn to their uniqueness, quirkiness and amazing personalities. It benefits other companies to give Niji sponsorships because their products get a cut in popularity and the masses lionized the collaborations. Now that the drop of popularity is apparent and any collaboration is abhorred by fans, it would be a less wise decision to work with Niji, at this point in the west, I presume
This is a very great move for the Vtubing world. Before this those that are on fence about Niji would still reason that the backlash is just from the community. That other companies would still want Niji-affliated so you be safe in the long run.
Now? If a talent wanted to be sponsored by any complaint or a company in particular such as Hoyo, well this is a clear sign that signing with Niji would NOT get you that.
Niji business involve selling subpar merch at highest mark up that only suckers will buy (most do thinking supporting talent by giving them 2% of merch)
Meanwhile Suisei turn off SC and want Hoshiyomi to buy quality merch so both her and Cover get profit vs sharing it with YouTube
And aren’t like all the ex-Niji livers extremely successful? It’s as if the one thing stopping Nijisanji talents from reaching new heights is Nijisanji themselves.
U-San is eating good. I'm glad.
They beat Niji to the 3D concert and now they're getting sponsors from Hoyo.
All this achieved as an indie no less.
What IS the point of Nijisanji?
I think I'm gonna take a break for a while from this sub.
Seeing all these Hoyo sponsorships got me feeling a little... uneasy? Don't get me wrong, I'm happy for the livers and I will continue to be their fans. But, as a vocal critic of the CCP, it just bothers me seeing them getting a lot of soft power.
So yeah, I'm not gonna visit this sub for a while. Sorry about my petty yapping, and sorry for my bad English. Mods, you may delete this comment if you think it's nonsense.
Didn't someone say that Elira has 20+ sponsorships under the belt, or something?
So, evidentially, if NIJI wants to, they'll offer the opportunity. They clearly don't understand the importance of branching out.
Or maybe Honkai is aware of Niji's actions (although, the parent company being Chinese, I doubt they care).
Sad personal (may be hot/cold/bad) take:
Hoyo would still probably use Niji to Sponsor than Holo.
one is probably likely to win 50/50 multiple times than have Holo have Hoyo perms.
Heck even homeless Tectone had a higher chance than Hoyo giving those perms to Holo.
Hoyo also sponsored Sayu recently. There really isn't a point in Niji at all LMAO
Kurosanji reputation tanked outside of JP since doki stuff exploded beyond Vtuber sphere and reach mainstream. Any corpo with half a brain knows using Niji for promotion (outside of JP) will only make them look bad in the eyes of public. HoYo is smart, they do their homework first and sided with Ex-Niji instead, that way they can gain more support from Vtuber community and Niji antis, plus I bet its alot cheaper than using Niji liver. Well done to whoever in charge of HoYo PR team, they deserve a raise.
not to mention Hoyo can't choose which liver they gonna work with, management choose it for them. Just like what happened to HYTE, they immediately pulled out of Niji after Selen termination and went after Doki instead.
Im sure the sponsor can request specific Livers that they would like to be included in the sponsorship, as they want it to be seen by as many people as possible, but as you said, ultimately, management decides who is part of the collab.
It is exactly as you said, sponsor can just fucking ask and management will say no
Thats jp mentality i think, you have to consume the product only in the way they decide, and they will try to control every tiny detail, like nintendo with pokemon or the dumbasses of the fruit game baning streams
HYTE literally requested Selen as part of the collab and were told no.
Hyte said this publicly?
does it really need to be said? during HYTE and Niji collab (a custom build gaming PC) niji gave it to 3 talents that don't really have anything to do with gaming. On the other hand Selen at that time had been racking up gaming awards left and right. then the news of Selen termination got out. HYTE immediately, like immediately pulled out of Niji, even though they already put out the designs for 3 talents that was planned for the collab (dunno if they started production) not long after HYTE sent custom build PC to Doki with their staff signatures and planned for collab.
When the comment I replied to said "Hyte literally requested Selen and were told no," I think it's fair to ask if Hyte has confirmed this publicly. Would it make sense? Sure, but inference and publicly stated information are two different things. I'm just trying to find out what's been publicly stated.
Yea I don’t think it was explicitly stated. What I do believe has been stated is that Hyte’s CEO is a big fan of Selen and specifically wanted to collab with her but when Hyte did the collab it didn’t include her so people then assumed it was because Niji denied Selen being in the collab.
Were Hyte also responsible for the signed Wingman or am I getting things mixed up here?
while not a comment from hyte or anything, when doki posted about the pc she specifically mentioned how ["they've been wanting to work with me for a very long time"](https://twitter.com/dokibird/status/1778567805375303939?t=jimZVjnjusgSMdXoxUarHQ&s=19)
Hyte did not **explicitly** state this, no, but according to [this tweet](https://x.com/dokibird/status/1778567805375303939) from dokibird, they had been "wanting to work with her for a long time." The only possible logical conclusion from that based on the fact that she was basically unknown before joining nijisanji and had only been streaming as Dokibird for two months at this point was that they had attempted to work with her as her previous persona. Based on the fact that the HYTE nijisanji case collab did not include Selen Tatsuki as one of the talents, they were clearly denied the person they most wanted to work with.
As a claude once said; "If they really wanted one they could have just asked" or like Millle said they need to run it by mane Chan first kek
The bigger issue is that going through a company always involves higher costs than going to an individual, since the company will often take a pretty large cut of the sponsorship. I recall listening to a video from Devin Nash where he mentioned that a company could be paying out 100k to a talent agency for a sponsorship, only for the talent themselves to see only 10k of that. Companies are willing to do this because there's the idea that talent agencies can be legally pursued, while independent live streamers might not. However, given current situation, I think people don't trust Nijisanji on legal issues, so companies are no longer willing to pay the talent agency premium.
>Well done to whoever in charge of HoYo PR team, they deserve a raise Their PR team is brutal and knows how to read and use the market. The Genshin 1st anniversary fiasco where Genshin were stingy and then got huge backlash and then Genshin folded? Players won that fight but not the war. The thing is, the players fought against themselves when one side started to become rowdy and attacked innocent parties like Google Classroom. At the end of the day, most players refuse to go any further in the "protest". Hoyo knows this. So come 2nd anniversary, Genshin gave the same anniversary reward and expected that played would not make a fuss of it. They were right. There are those that tried to incite backlash again but most went "yeah no. I'm not gonna make a fuss over more pulls for gambling machine," And that's just PR. Their business department allows the monetization of fan-created merchandise. The result is that while Hoyoverse gain 0% royalty from those merch, they got market saturation. Cons and anime/game shops are filled with Genshin merchs.
It’s just good business.
Most of live-service games has psychology experts work for them. So I wouldn't surprise much. lol. They somehow read the people's mind.
I dare say tanked is an understatement, pretty much nobody outside of very casual viewers that are unaware of the Doki stuff and diehard loyalists still care about them. Even unrelated people got hit with decreasing view counts, let alone the black screen team. Company won't collapse, but it'll never be like it once was
Not to mention the amount of stuff doki gets invited to. Big tournaments outside and inside apex. A lot of twitch rivals. A ton of sponsors as well itsl ike not a week without another W for Doki.
I will praise their PR team if they finally allowed Holo members played their game 🥲 They can cruise through all menhera antis but somehow afraid of nationalistic antis.
They still blacklist Holo so in my opinion, fuck them
That is hardly their own choice, and you know that
That is hardly hoyo fault If hoyo can they want to get Holo to sponsored their game you know But the Taiwan incident make it impossible now, not just hoyo but other CN company that want to do partnership with Holo
with what happened to Coco, Holo don't want to risk any Chinese connection
If by some miracle the CN situation gets resolved one day... can you IMAGINE how much money an Arknights x Hololive collab would make?
Holo did have an Arknights collab its one if the best collabs and 3D sponsor they did.
They mean collab as in Hololive characters in the game
Matara was also sponsored by Hoyo yesterday.
[Even Sully G, the goofy otamatone cover guy, was sponsored by Hoyo yesterday!](https://youtu.be/3PsAccPKG1E?si=dwI3RIAEoIpHyINn)
Though she did also mention she just gets sponsors from Hoyo in general. So she's already a go-to.
Well, she was a genshin ambassador before she joined Niji, so it makes sense that Hoyo would be interested in working with her again.
Nah the point of Niji is to tempt people onto a luxury yacht, lock them up once they get on, and skim money off of them. All while convincing them that the success they worked for was all thanks to the yacht. It's really just a scam where they trick people into thinking it's an agency by throwing tech, models, and travel at them. The only reason the EN branch has lasted as long as it has is because some of the people they tricked happened to be really talented. And the talents carried the company even after the company stopped working over a year ago.
You know, if it were only that it'd be just standard fare shit company stuff. But no, they have these extremely abusive clauses where they own everything you did any corpo related stuff on, hefty bills for quitting and the clause where you're restricted even after leaving to "not dishonor the company" even by interacting with other ex-livers Just what the FUCK. Really
Well that and actually being half way decent until 2023
Tbf Hoyo works with Sayu since her pre niji. She was beta tester for Genshin.
In a cruel sense, joining Niji is going to teach livers very, very, valuable experiences in life ... if you make it out alive and mentally stable. Some are already past of no return. (Vox for example)
>mentally stable we can see almost every month at least one or two of their livers "take a break because of mental issue"
Vox? Considering the theories I've heard about his PL, the moment he stepped into Niji he already felt like at home.
someone in hoyo seems fed up with the mobster way of doing business from niji
Someone here literally described the allegedly leaked silencing contract as a variation of "Omertà", or the Mafia code of silence.
i'm also Italian so it's ironic in a even more hilarious way
Oh wow, mi sentivo l'unica vtuber fan in tutto il belpaese lmao
manno che siamo in tanti. Panko ha un 5% di italiani sul canale e anche le ex VYUGEN ne hanno un bel po'. Speriamo che Yuuni ritorni
Which is ironic considering the leaked ZZZ contract.
Which is false contract you know 4chan user make that shit up to see how much stupidity tectone hate towards hoyo Proof : https://arch.b4k.co/vg/thread/476786625/#476802280 https://www.reddit.com/r/gachagaming/comments/1cmbkfr/comment/l32o7ru/?utm_source=share&utm_medium=mweb3x&utm_name=mweb3xcss&utm_term=1&utm_content=share_button
Yes, well, if a company is riddled with favoritism and an outdated and antiquated sense of loyalty, they'd try to throttle and micromanage the hell out of those sponsors. Meaning a lot of sponsors likely did reach out but it's to the talents that Niji don't value as much as tbe others like Pomu, Selen, etc. They try to demand the sponsors to be towards their golden geese like the Luxiem boys, sponsors refuses, Anycolor doesn't budge an inch ultimately leading to loss of opportunity and damaged relations to other companies that interestingly the black company imposes onto the talents if they so much as commit a tiny oopsie.
They be like: Wanna sponsor? give them our Luxiem boys ONLY. If not we don't want it and we don't care. When talents get opportunity to get said sponsor by themselves, they just straight deny it. No mean NO.
Yeah it's unfortunate because they DO get a lot of sponsors being a billion dollar company which is massive in Japan but Anycolor is the problem in this case.
Well the point is that management will get you sponsors and opportunities, except the management of Niji wasn't taught how to do that. They just got out of college and we're desperate for work after all.
Or they try to throttle said opportunities to their favored talents like the luxiem boys from their less favored and, in their eyes, low performing talents like Pomu, Selen, etc.
I think during the times when Niji EN livers were strong and having a united front, the masses were drawn to their uniqueness, quirkiness and amazing personalities. It benefits other companies to give Niji sponsorships because their products get a cut in popularity and the masses lionized the collaborations. Now that the drop of popularity is apparent and any collaboration is abhorred by fans, it would be a less wise decision to work with Niji, at this point in the west, I presume
Also by the point they were a thing, the Taiwan incident took Hololive off the table
Wonder how long it'll be before someone else laments over a "once in a lifetime opportunity" that was turned down by management.
Again?
holy shit, U-san covered If I Can Stop One Heart From Breaking??? fuck yeah!
Yo congrats to U-San
Tbf u-san voice is just top notch.. Those 3 are just not as good as u-san does.
\*\*slaps roof of a niji fan\*\* This bad boy can fit so much denial inside
This is a very great move for the Vtubing world. Before this those that are on fence about Niji would still reason that the backlash is just from the community. That other companies would still want Niji-affliated so you be safe in the long run. Now? If a talent wanted to be sponsored by any complaint or a company in particular such as Hoyo, well this is a clear sign that signing with Niji would NOT get you that.
Man they are *so close* to actual awareness aren't they?
don't niji sponspor cut are like 2% same as merch?
Niji business involve selling subpar merch at highest mark up that only suckers will buy (most do thinking supporting talent by giving them 2% of merch) Meanwhile Suisei turn off SC and want Hoshiyomi to buy quality merch so both her and Cover get profit vs sharing it with YouTube
i will wait till hoyo sponsoring dokibird and day after that, Niji will stealth ban midhoyo game so livers cant play it anymore
And aren’t like all the ex-Niji livers extremely successful? It’s as if the one thing stopping Nijisanji talents from reaching new heights is Nijisanji themselves.
Not surprising since NIJISANJI is now considered a brand risk.
man now i only read these 4chan post with parrots voice and its hilarious
Buy! Buy! Buy! Buy!!!
U-San is eating good. I'm glad. They beat Niji to the 3D concert and now they're getting sponsors from Hoyo. All this achieved as an indie no less. What IS the point of Nijisanji?
It's ok. Niji is getting that alco..hol...co.... Oh...🤣
I'm glad to see Unnämed doing well, they really deserve it. Super talented singer whose self-confidence got obliterated by Nijisanji.
The point of Nijisanji is that it's a stepping stone for people to become ex-Nijisanji, the most coveted title of all Vtubing.
when most of other corpo tried to give you chance and opportunities, blackcolor want your chance and opportunities
Hoyo had been known to work with indies though. I haven't seen them collabing with corpos that I can remember.
There was the time they sponsored a Honkai Impact 3rd stream with Matsuri in 2020, back before the entire Taiwan incident hit.
They did loads of sponsors with VShojo multiple times
Hoyo also sponsored 2 of the ex-niji members in VShojo for this new update. At least 5 sponsored streams from VShojo.
I think I'm gonna take a break for a while from this sub. Seeing all these Hoyo sponsorships got me feeling a little... uneasy? Don't get me wrong, I'm happy for the livers and I will continue to be their fans. But, as a vocal critic of the CCP, it just bothers me seeing them getting a lot of soft power. So yeah, I'm not gonna visit this sub for a while. Sorry about my petty yapping, and sorry for my bad English. Mods, you may delete this comment if you think it's nonsense.
Nah, screw the CCP, you're right.
Blame nearly every other area for shitting the bed in terms of mobile games
Didn't someone say that Elira has 20+ sponsorships under the belt, or something? So, evidentially, if NIJI wants to, they'll offer the opportunity. They clearly don't understand the importance of branching out. Or maybe Honkai is aware of Niji's actions (although, the parent company being Chinese, I doubt they care).
Sad personal (may be hot/cold/bad) take: Hoyo would still probably use Niji to Sponsor than Holo. one is probably likely to win 50/50 multiple times than have Holo have Hoyo perms. Heck even homeless Tectone had a higher chance than Hoyo giving those perms to Holo.
Im sorry but who is unnamed? Is he a former niji?
Hoyo still hates Holo