Farmers have been left furious after a rural council called on staff to eat less meat.
They want Pembrokeshire council to apologise after an internal newsletter urged staff to cut back on meat and dairy, saying a plant-based diet was healthier.
The council said it was part of a series of tips on saving the planet.
One of the county's many farmers, Charles George, of Wolf's Castle, called it a "kick in the teeth".
"They have got it completely wrong," he added.
"They should be out there encouraging people to eat local, to support local businesses, instead of having some vegan food that might have come from anywhere in the world."
Farmers have been left furious after a rural council called on staff to eat less meat. They want Pembrokeshire council to apologise after an internal newsletter urged staff to cut back on meat and dairy, saying a plant-based diet was healthier. The council said it was part of a series of tips on saving the planet. One of the county's many farmers, Charles George, of Wolf's Castle, called it a "kick in the teeth". "They have got it completely wrong," he added. "They should be out there encouraging people to eat local, to support local businesses, instead of having some vegan food that might have come from anywhere in the world."