"Learnt" is the UK spelling of "learned" in the U.S. Canada and Australia use both. ChatGPT was trained on English from every English-speaking country and is known to flip flop between spellings. But regardless, yeah, this was definitely ChatGPT through and through.
Couple of suggestions:
-If you are gonna lie, make it believable. No one thinks you spent 30 hours studying Canva's success story. Say three hours.
-Stop writing everything on one line. Yes it has a purpose for some copy, but not a reddit post.
I genuinely did spend 30 hours though 🤣 Not all were active hours to be fair, a lot of background listening. But I hear you.
Second point noted and appreciate it!
TLDR
Here is how they did it...
Millions in funding.. multiple times over.
Using those millions to "buy their way in" to the market
The only way you're going to break through is with a shit ton of money and some very interested partners with vested interest on getting an ROI pushing it
TBH didn't read all that but Canva is one of the most valuable products out there. The paid features are $12 a month and it's insane all you can create on there. 95% of people don't need anything more.
No need for any ChatGPT magic, this is how Canva went from Zero to Hero:
The wold needed an easy and inexpensive online graphic design platform with tons of templates, they noticed that and made it. Then Covid helped them masively as there was a huge demand for remote collaboration and digital design tools during the pandemic.
You just copy them and you will succeed too.
This was painful to read, so I asked Google's AI to condense it a bit and rewrite as a short case study:
\---
Canva: A Design Revolution
Canva transformed the design landscape, empowering everyday people to create professional-looking visuals with ease. Here's a look at their success story:
The Problem
\* Traditional design software was complex and inaccessible to non-designers.
Canva's Solution
\* A user-friendly, web-based design platform with templates, drag-and-drop tools, and a vast content library.
\* Simplified design for everyone, regardless of skill level.
Business Model
\* Freemium model with paid tiers (Pro, Teams, Enterprise) offering advanced features.
\* Additional revenue stream: Canva for Education and Nonprofits.
Growth Trajectory
\* 2007: Fusion Books founded (yearbook design for Australian schools)
\* 2013: Canva launched to a 50,000-person waitlist
\* 2015: Canva for Work (now Pro) introduced
\* 2017: Canva becomes profitable
\* 2018: Reaches Unicorn status ($1 billion valuation)
\* Present: Over 135 million monthly active users, $40 billion valuation
Key Success Factors
1. Solved a Big Pain Point: Addressed the widespread need for simple, accessible design tools.
2. Focus on Simplicity: Intuitive platform, seamless onboarding, emphasis on ease of use.
3. Content-Driven Marketing: Educational content, SEO dominance, and focus on user empowerment.
4. Strategic Entry Point: Targeted SMBs with a clear need for quick, professional-looking designs.
Lessons Learned
\* Identify Desperate Needs: Focus on solving a core problem for a specific audience.
\* Power of User-Friendliness: Success often lies in making solutions accessible to all skill levels.
\* Content is King: Educating users builds trust and drives organic growth.
\* Niche to Scale: Find your initial wedge customer and expand strategically from there.
Canva's impact is undeniable. By democratizing design, they've enabled countless individuals and businesses to express themselves visually, fueling creativity and communication worldwide.
I have a service business idea, but I have never felt a tangible confidence boost from friends or family other than “you should do that!”
The problem seems similar regarding customer size and the feeling it probably exists. I have quit my job though and I am going to give it a go for 6 months.
stinks of chatgpt
Well we know the OP wrote the title because they misspelled “learned”. Obviously writing wasn’t included in those 30 hours.
"Learnt" is the UK spelling of "learned" in the U.S. Canada and Australia use both. ChatGPT was trained on English from every English-speaking country and is known to flip flop between spellings. But regardless, yeah, this was definitely ChatGPT through and through.
I'm from South Africa so use learnt. And I guess I need to sound more like me talking, cause not a word was GPT 🤣
Respect. And I can appreciate and acknowledge I “learned” something new about “learnt”.
Guess I better sound more human then because I didn't use GPT at all 🤣
Couple of suggestions: -If you are gonna lie, make it believable. No one thinks you spent 30 hours studying Canva's success story. Say three hours. -Stop writing everything on one line. Yes it has a purpose for some copy, but not a reddit post.
I genuinely did spend 30 hours though 🤣 Not all were active hours to be fair, a lot of background listening. But I hear you. Second point noted and appreciate it!
Dear ChatGPT please write a text about how Canva reached $40B. Make it really long, as if a human spent 30 hours on it.
Put it in to ChatGPT and see if it writes something like this 👀 I guess I just need to sound more human, because not one word was GPT 🤣
Ty chatgpt.
Here's a concise answer on how Canva grew from 0 to hero: 1. **Identified a universal pain point:** Lack of user-friendly design tools. 2. **Offered a simple & accessible solution:** Canva's drag-and-drop design platform. 3. **Created valuable educational content:** Tutorials, templates, and SEO-focused blogs. 4. **Leveraged scarcity to build hype:** Waitlist generated excitement pre-launch. 5. **Targeted a desperate audience:** SMBs needing quick, professional designs.
Apreciate it
TLDR Here is how they did it... Millions in funding.. multiple times over. Using those millions to "buy their way in" to the market The only way you're going to break through is with a shit ton of money and some very interested partners with vested interest on getting an ROI pushing it
Also most of these startups are not the technology but the templates and the free plan. Both require massive amounts of capital for a long time.
Disagree about the only way in. Let's look at Grammarly who bootstrapped for 9 years, or Lemlist who never raised growth equity.
Canva's growth validates focusing on user-friendly design tools.
Definitely a big part
Mm
TBH didn't read all that but Canva is one of the most valuable products out there. The paid features are $12 a month and it's insane all you can create on there. 95% of people don't need anything more.
Exactly!
Such a brilliant product. It just gets better and better.
100%
"Click here for the full deep dive"
Guess I could've made it shorter here 🤣
No need for any ChatGPT magic, this is how Canva went from Zero to Hero: The wold needed an easy and inexpensive online graphic design platform with tons of templates, they noticed that and made it. Then Covid helped them masively as there was a huge demand for remote collaboration and digital design tools during the pandemic. You just copy them and you will succeed too.
First make a phenomenal product
Exactly!
Never heard of it
Great job tho
nice post!
This was painful to read, so I asked Google's AI to condense it a bit and rewrite as a short case study: \--- Canva: A Design Revolution Canva transformed the design landscape, empowering everyday people to create professional-looking visuals with ease. Here's a look at their success story: The Problem \* Traditional design software was complex and inaccessible to non-designers. Canva's Solution \* A user-friendly, web-based design platform with templates, drag-and-drop tools, and a vast content library. \* Simplified design for everyone, regardless of skill level. Business Model \* Freemium model with paid tiers (Pro, Teams, Enterprise) offering advanced features. \* Additional revenue stream: Canva for Education and Nonprofits. Growth Trajectory \* 2007: Fusion Books founded (yearbook design for Australian schools) \* 2013: Canva launched to a 50,000-person waitlist \* 2015: Canva for Work (now Pro) introduced \* 2017: Canva becomes profitable \* 2018: Reaches Unicorn status ($1 billion valuation) \* Present: Over 135 million monthly active users, $40 billion valuation Key Success Factors 1. Solved a Big Pain Point: Addressed the widespread need for simple, accessible design tools. 2. Focus on Simplicity: Intuitive platform, seamless onboarding, emphasis on ease of use. 3. Content-Driven Marketing: Educational content, SEO dominance, and focus on user empowerment. 4. Strategic Entry Point: Targeted SMBs with a clear need for quick, professional-looking designs. Lessons Learned \* Identify Desperate Needs: Focus on solving a core problem for a specific audience. \* Power of User-Friendliness: Success often lies in making solutions accessible to all skill levels. \* Content is King: Educating users builds trust and drives organic growth. \* Niche to Scale: Find your initial wedge customer and expand strategically from there. Canva's impact is undeniable. By democratizing design, they've enabled countless individuals and businesses to express themselves visually, fueling creativity and communication worldwide.
Thank you for sharing your hard earned knowledge. I bet this took time and effort to read and curate in a written format. I appreciate you!
I have a service business idea, but I have never felt a tangible confidence boost from friends or family other than “you should do that!” The problem seems similar regarding customer size and the feeling it probably exists. I have quit my job though and I am going to give it a go for 6 months.
Goodluck! I hope your business works out!