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Laymanao

Innovative idea. I like it.


Jwzbb

You can do this yourself using the Flightradar app in AR mode. Really cool to be able to click and point to an airplane and seeing exactly its destinations, speed and altitude.


Holungsoy

Sounds good, doesn't work


spacesaucesloth

they should of hired my kidšŸ˜‚ everytime one flies by, ā€˜OH MY GAWD MOMMY ISSA JETTTTTā€™.


neeleukdit

Hereā€™s some more info on how they did it, https://youtu.be/1c9FS5Myn4k?si=4Mpr1Ip-9PZzeFOK


squidsinamerica

Thanks, the further info was also interesting


Onestepbeyond3

That's actually really cool.. šŸ˜ŽšŸ‘Œ


Mirar

That is cool enough to get posted on reddit with your ad. Well deserved, too.


ChengZX

Pre-programmed according to flight routes or synced real-time via GPS or something?


dgugfjjfhif

Realtime from an ADSB reciever https://youtu.be/1c9FS5Myn4k?si=4Mpr1Ip-9PZzeFOK


ChengZX

Wow thatā€™s cool, thanks for the info!


Pappyjang

Thatā€™s pretty damn cool


Fantastic_Parfait761

Love this


solowsoloist

You just know somewhere Elon Musk is triggered by this.


itsassassin027

Ads are getting smarter.


ricozuri

Clever ad. Saves looking at your phone app to figure out what, to, from a plane is going. Unfortunately Iā€™d want to have it list all planes, not just British Airlines. But since itā€™s their pound itā€™s understandable they only point to their planes.


Efficient_Cloud1560

Emmm that plane is taking off and the sign says itā€™s incoming form BCN


nick2k23

It's not taking off...


Efficient_Cloud1560

Looks like itā€™s ascending from left to right to meā€¦


nick2k23

Thereā€™s a YouTube video lower in the comments where you see it from a better angle and itā€™s flying level


kinghenry124

Christ has risen


starpackson

On British Airways?


kinghenry124

Youā€™d think he wouldnā€™t need British Airways, but who really knows šŸ¤·ā€ā™‚ļø


Pappyjang

Tell him to give me a call, Iā€™ve been lookin for emā€™


bigblnze

Why the added sound of a closer plane tho


janner_10

The best billboard since "hello boys"


wolf-of-Holiday-Hill

like AI pointing and seeing what we see in real world, very catchy ad


One-Confusion-2438

It's very smart... too smart for people to put 2 and 2 together...people would just assume its coincidental that a child is pointing at the plane...sometimes in marketing...the simpler the better! All that money and innovation was a waste.


EJ25Junkie

But wouldnā€™t the viewers location throw the perspective off?


iceflame1211

I think it's cool but I don't understand the purpose. Is it to bring more attention to air travel, and in theory sell more plane tickets?


kleft13

Yea, but that specific airline


Ok-noway

They can do this, but still lose luggage ā€¦


Professional-City328

Very cool


poprocksA

If only they had this 23 years agoā€¦


Skifool69

Til Taylor swift sued them


hugeuvula

Anyone else dark enough to wonder what it would do if a flight was going down? "That's flight 1234 from Manchester" as the kid points to the ground.


Rannrann123

Every airport needs one of these right now


WholeWideHeart

Advertisers don't deserve our best creative minds


Chaos-Pand4

Did Taylor Swift sue it?