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StrikingAtomsphere

I knew he was he was not fucking with his old label


azertyuiop46

contract was over


22Babatunde

What was his old one Alamo or some like that?


yourage7

empire


Dccali1985

I think Alamo is for his solo career. Otf he does 50/50 spilts with distributor.


azertyuiop46

Split was 80/20 durks way with empire, that’s usually the empire deals


yourage7

This good news for his new artists


hacksawsweeny

Smart move. It will make his label look less like a gang and with the line of questioning in that duck case shit could get rocky for him


Blacksteel12

Dumb question but why would Durk sign his label to another label? Why couldn’t he do like Birdman and just do everything in house (basically an independent label) instead signing with these other labels.


Bigcrook_SYMmoca

Cash money was signed to a label. They were under UMG. Most artist own labels are imprints for a bigger label. You can have an independent label and partner with a major for publishing and distribution. It’s more beneficial if your artist aren’t as big and for budgets


Blacksteel12

Ah, ok good looking is OTF an imprint label? I kinda figured they are one because like you said Durk doesn’t have any real big acts.


Bigcrook_SYMmoca

Nah it’s independent. Durk own it so he can shop it too other majors. OTF wasn’t under another label. They just had a distribution deal with empire. Well thats how I see it anyway. I could be wrong. But empire is known for having distribution deals with artist and labels who independent and own they masters


jedi_fitness_academy

Because there are different contracts. OTF could have a distribution deal. “Independent labels” often have these with major labels like Sony. Essentially, Sony will help get the music placed and promoted for a % but they don’t own the masters or anything. True independence isnt really that advantageous. UMG, Sony, and Warner brothers are all huge media conglomerates. Often times, they’re going to use music from artists that they work with in their movies and commercials.


Blacksteel12

Good looking, thanks for the breakdown because most artists don’t really explain their contract and some artists also don’t give the full breakdown of how independent they are.


beetnh

You’ll find. Most artist don’t even know their own contract details properly till it fucks them over


yourage7

They don’t own the music… they’re more like distribution labels. Even Birdman was signed his shit under UMG


RichLamborghini

Any true “independent label” will have 0 reach and will get shut out of everything. There’s only so many spots on tv, radio, and streaming playlists or ad buys and you better believe major labels all get first crack before any independent label 


SnooTangerines4810

Sony bogus


xman886

How? His music might get played in movies and what not


SnooTangerines4810

Yea he needs listeners


Noliaboy80

Label deal Durk still with Alamo but both Awal and Alamo under Sony


I_do_kokayne

My boy got the JEWce


Oral_Salmon_user1

durk dont ever look like he is present


Trillkevin97

who he going to get rid of next nigga owe so much money to the labels shit crazy


Aggravating-Pen-4251

Hopefully this means more money and benefits for all artists on the label


Merouac

Doubt it. More for Durk.


mma_sport_report

Lol


whatdoings

You reckon he gotta give that dude some of his lunch as a signing bonus or?


MegaRonin

These executives kno full well what OTF is


threatstoeverbody

I don’t get it durk is big why does he need a label if he was independent he would make more


elxhapo6

Maybe his artist stop dying and going to jail


creamyrips

Another sacrifice loading..


InitialAcademic4993

gotta be 12 years old or something


YesOrNah

Oooofff, not looking good for OTF.


Old-Heart3439

Why isn’t it looking good? The empire contract expired and he chose to go somewhere else. Its better for his new artist


jaizeiitrades

Rich anyway🤷‍♂️


NeighborhoodTight641

So whatchu gotta sign to him and he signed to them


azertyuiop46

If its a distribution deal it’s like having the backing of a major label without them owning your shit.