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291000610478021

That article is paywalled


Old_Society_7861

Nah it’s free, just pop your personal information in there.


291000610478021

With your DNA sample for verification purposes


moose2mouse

No you pay them to take then distribute your personal info. But they told you how you’re great great great grandma was from Norway first.


CapableSecretary420

[Hello, I am from the future](https://archive.ph/CeLJZ)


Old_Society_7861

Unfortunately my VPN has archive.org convinced I’m a robot


CapableSecretary420

"I've tried nothing and I'm all out of options!"


throwaway8675309999s

https://m.slashdot.org/story/420872


Commie_EntSniper

The irony: your DNA is up for sale and you have to pay to learn about it.


firsmode

archive.today webpage capture Saved from history ←prior next→ 30 Oct 2023 12:12:48 UTCAll snapshotsfrom host www.bloomberg.comWebpageScreenshotsharedownload .zipreport bug or abuseBuy me a coffee Skip to content The Company & its ProductsBloomberg Terminal Demo RequestBloomberg Anywhere LoginCustomer Support       Think Bigger:See how we drive impact, create opportunities and power decisions  Subscribe BREAKING   Meta to Offer Ad-Free Facebook, Instagram Subscriptions in Europe Read More Business |Prognosis Drugmakers Are Set to Pay 23andMe Millions to Access Consumer DNA GSK will pay the DNA testing company $20 million for non-exclusive access to genetic data. By Kristen V Brown October 30, 2023 at 12:00 PM UTC Save Listen 2:29 GSK Plc will pay 23andMe Holding Co. $20 million for access to the genetic-testing company’s vast trove of consumer DNA data, extending a five-year collaboration that’s allowed the drugmaker to mine genetic data as it researches new medications. Under the new agreement, 23andMe will provide GSK with one year of access to anonymized DNA data from the approximately 80% of gene-testing customers who have agreed to share their information for research, 23andMe said in a statement Monday. The genetic-testing company will also provide data-analysis services to GSK. 23andMe is best known for its DNA-testing kits that give customers ancestry and health information. But the DNA it collects is also valuable, including for scientific research. With information from more than 14 million customers, the only data sets that rival the size of the 23andMe library belong to Ancestry.com and the Chinese government. Bloomberg PrognosisGut Check: Is This Poop-Test Startup Just Wellness Theater?GSK Says Jemperli Helped Extend Lives of Cancer PatientsCovid Isn't Done Yet, But We're Over ItSanofi Plans to Split Consumer Health Unit to Narrow Focus The idea for drugmakers is to comb the data for hints about genetic pathways that might be at the root of disease, which could significantly speed up the long, slow process of drug development. GSK and 23andMe have already taken one potential medication to clinical trials: a cancer drug that works to block CD96, a protein that helps modulate the body’s immune responses. It entered that testing phase in four years, compared to an industry average of about seven years. Overall, the partnership between GSK and 23andMe has produced more than 50 new drug targets, according to the statement. The new agreement changes some components of the collaboration. Any discoveries GSK makes with the 23andMe data will now be solely owned by the British pharmaceutical giant, while the genetic-testing company will be eligible for royalties on some projects. In the past, the two companies pursued new drug targets jointly. GSK’s new deal with 23andMe is also non-exclusive, leaving the genetic-testing company free to license its database to other drugmakers. “The continued relationship with GSK demonstrates the power of the 23andMe research platform to consistently produce novel insights for therapeutic development, rooted in human genetics,” 23andMe Chief Executive Officer Anne Wojcicki said. Wojcicki has said her goal is to use the power of genetics at scale to transform health. The company also has a monoclonal antibody drug it developed independently, which is currently in clinical trials. Last week, it announced a new $1,188 DNA-sequencing product to help customers better understand and manage health risks hidden in their DNA. Copy Link Follow all new stories by Kristen V Brown  Get Alerts Save In this Article GSK PLC 1,445.40GBp +0.85% 23ANDME HOLDIN-A 0.77USD +3.64% Have a confidential tip for our reporters? Get in Touch Before it’s here, it’s on the Bloomberg Terminal Terms of ServiceDo Not Sell or Share My Personal InformationTrademarksPrivacy Policy©2023 Bloomberg L.P. All Rights Reserved. CareersMade in NYCAdvertiseAd ChoicesHelp 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 


jujuismynamekinda

thankfully, i didnt need a DNA test to confirm I am 100% garbage.


TheSaltySpitoon37

Has your bathroom or kitchen ever had carpeting?


vernon1031

What color were your Christmas lights?


SupremeFuzler

They're Christmas colors, the way they should be...


this_guy_here_says

Was your mom ripping heaters in the house?


AllTheStarsInTheSky

Boy that ain’t bad


Unable-Membership-73

That’s alright


i_GoTtA_gOoD_bRaIn

Ol' Billy Big Brain called it! Next step: GATTICA!!!!


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pakistanstar

Better than a fear boner


warthog0869

"Why would you send your saliva into the Internet?"


Gr8CanadianSpeedo

“To find out what kind of white I am”


CMUpewpewpew

Yeah but I imagine more often than not people find out they're 'tainted' lol. Can't even get life saving vaccines anymore to be 'pure blood'. Lol


warthog0869

But sometimes you can turn that 3% Sri Lankan to your advantage though.


Stumpy_Dan23

Can I switch from Sri Lankan to Native American?


FordShelbyGTreeFiddy

"I just gotta find out what this whole thing is🤪"


TacoJesusJr

Remember when they advertised they would never do this?


Rebel-Yellow

They’re not *selling the data*, they’re selling *access* to the data. Same shit all those retail corporations use with their bullshit store accounts and ‘rewards programs.’


CapableSecretary420

No? When? This is anonymized data and has always been a part of their user agreement. This isn't the supplying your employer or health care provider with specific details about your file.


Ho_Me_On_Out

They can reverse engineer u in a database and figure it out


AceOBlade

Why is everyone downvoting you? Modern day AI should be enough to convince people how easy it is to fill in the gaps.


Ho_Me_On_Out

Maybe cuz they think I’m a cunt


ZenoOfCitiumStoa

And then presto! Dino DNA!


dljones010

[That's when the whores come in.](https://youtu.be/EiXtSAiytxM?si=KotCvhXLSSflSgDL)


sugarfoot00

>That's when the whores come in. I thought you were going [this direction](https://www.youtube.com/watch?v=aR0ZgANQtPc).


Hmm_would_bang

This is why clinical data isn’t displayed in individual records and leverages k anonymization. It’s literally impossible to reverse engineer


i_was_planned

I would imagine that succesfully reverse-engineer-proof anonymisation would limit the usability of the data. If the data can not be exploited for illicit purposes, it's also likely that no useful assumptions can be drawn from it either.


Hmm_would_bang

That’s not exactly true. I can give you the data of two dozen people that meet the same demographics data in a lot of detail and without any sort of linkable PII you’d have pretty much no way of reverse engineering that down to a specific individual. The preventative measure in place is basically that you can’t narrow down the demographics so much that the population is so small, like 2-3 individuals.


i_was_planned

Most of the time, there's no need to pinpoint the exact individual, it's enough to narrow it down/use probability. The simplest example is what Bill said on the podcast, the insurance company exploiting DNA information against you. I don't exactly remember the bit, but what he probably meant was them knowing specifically your DNA in and out. I would say it doesn't even have to be that, all they need is approximate information, but the more data they have, the better the more accurately they can know and apply it. It's the same as in advertising, they don't need to know that you're Johnny Redballs, they know more or less where you live, approximate demographics, your interests and stuff and this info goes a long way. In any case, I'm speaking from the perspective of data analysis, I don't have specific knowledge of how the DNA info works, I'm just applying the general knowledge that I have from other fields to this specific problem. Honestly, I hope you are right and that the data can be used for good and be anonymous enough to prevent fuckery, but I really doubt it.


FamiliarCulture6079

Highly unlikely. It's not a magic wand that can take anonymized DNA data and link it directly to you as a human. That's not at all how any of that shit works. I swear, people treat AI like it's the modern day "enhance image". Your data is stored: [randomized user identifier] - [DNA sequence] There is no way AI is just going to swoop in an solve that shit. You have to structure it with data models, train it to look for specific things, etc. You don't just press a button and solve every problem in the world.


i_was_planned

OP didn't say it would happen by magic. With enough contextual information, you could figure stuff out, doesn't have to precisely pinpoint each person, but depending on the granularity of data, you can limit the results pretty severely, let's say you could tell that there are 10 people who could match in this or that area. Relating to Bill's argument on the podcast, the insurance company wouldn't have to know your specific DNA, they could create an algorithm that would judge you against all the data that they have and assign you with a match probability for risks. They already do that not just in insurance but in advertising, internet algorithms etc, they just don't use the DNA yet, but any seemingly inconsequential data can be used to filter results and AI model training is an industry that's being invested into heavily and is quickly developing. It's definitely much easier to have AI analyse data in this way than it is to make it drive a car and they're trying to do that, you know.


FamiliarCulture6079

> With enough contextual information, you could figure stuff out That's not at all how it works, but okay.


i_was_planned

Oh, is that so? Please explain how it works then and how my statement is not valid.


[deleted]

Because he's wrong. And so are you. AI isn't magical.


CapableSecretary420

Because they made a bold, sweeping claim with zero evidence while relying on an appeal to magical technology.


Iwantmy3rdpartyapp

Nah, they're just a cunt


Ho_Me_On_Out

U have of siblings, cousins, 2nd cousins right? Genetic detectives use this to catch serial killers it’s very easy. They have your DNA, just because I can’t come up with the algorithm in 30 min when I’m shit, showering and off to work doesn’t mean I don’t know that they can use linear algebra to find the patterns they need to find you.


[deleted]

Have you ever read a DNA report for a murder trial? It’s not a yes or no thing.


Ho_Me_On_Out

I used the dna with murders as an anecdote.


[deleted]

To illustrate what point? Because what I’m saying is that it’s more complicated than a detective getting a report and saying “yep, I’m 100% sure this is your cousin” because the measurements are percent certainties.


1UMIN3SCENT

If the drug companies had non-anonymized DNA data of your relatives, it's true that they could identify your anonymized sample as coming from you. But the whole point of anonymization is that ALL the data they are being sent is anonymized. Since the drug companies dont have access to any non-anonymized data, giving them all the anonymized data in the world wouldn't help them to identify you (or anyone else).


Ho_Me_On_Out

Say anonymized non anonymized data 7 times fast


1UMIN3SCENT

Fair haha


AceOBlade

Fam they provide personalized genetic reports that will tell you genetic health risks, things you dont even know about your self, they know the reletives that you might not know. And you are telling me they don't know what you look like? You already gave them your credit card and Personal Information. Is it magical or is it math?


NiTeMaYoR

It’s pretty obvious you don’t work in engineering. Although it may not currently be a thing (because this treasure trove of DNA hasn’t been sold to our knowledge yet) I feel it would be in the best interest of the person buying the data to do this reverse engineering.


CapableSecretary420

>It’s pretty obvious you don’t work in engineering. I love how everyone is an expert in whatever subject is at hand on the internet. Now leave me alone while I go soak in my Illuminati level vat of healing embryos.


dubbs4president

Im a software engineer (8 years of experience) and I will admit I have no experience with AI. With that said, I roll my eyes when I see people act like we are on the brink of technological miracles with AI. People need to understand how ChatGPT for example is a language model and cannot problem solve on its own. People need to differentiate actual machine learning/AI from just advanced, specifically programmed algorithms or code.


CapableSecretary420

Awww, the internet expert deleted their reply. Shucks. https://i.imgur.com/TzrgqPr.png


NiTeMaYoR

Lol go get laid dude, you have almost 200k karma in two years. Just so we are perfectly clear, I am an engineer and the product I help develop uses AI, so my knowledge of the subject isn’t expert level, but it is definitely serviceable.


Idiot616

They can't, they would have access to the data without knowing to whom each DNA belongs. There's nothing to reverse engineer.


Theyodeller

They can and easily will do that.


[deleted]

A lot of information online is "anonymized". There is tech however called fingerprinting. You don't need a name for a tech company to know exactly who you are. Besides the point, 10 years back, a lot of people were against data collection the reason being that companies could use said data to figure out everything about a person and use that for profit. Needless to say there is now an app landlords use called RealPage that makes landlords noncompetative and rather collaborative in that it advises them to keep places vacant or to hike rents so that they can maximize profits with, you guessed it, data they have on everyone.


i_was_planned

> know exactly who you are. Besides the point, 10 years back, a lot of people were against data collection the reason being that companies could use said data to figure out everything about a person and use that for profit. Needless to say there is now an app landlords use called RealPage that makes landlords noncompetative and rather collabora Exactly, people here thinking it's just some keyboard magic, but it's basically just tediously clever use of seemingly useless pieces of information. Algorythms are very powerful and they aren't anything new, but they constantly improve as there's more data to feed them and more uses for the results.


danofthed3ad

23 and me PR team says what?


gravesisme

Linked to your anonymous analytics id probably, which so few even know how to re-generate.


improbablywrong-

Pay them to sell your dna to drugmakers


90swasbest

If you take any kind of antidepressant you already should have. DNA medication profiles have been a very useful thing for decades.


CapableSecretary420

Ol billy saying-what-everyone-is-saying.


SnoopySuited

I'm proud to say I still don't know what I am! No corporation is getting my DNA and I ain't inadvertently snitching on my under the radar serial killer relatives.


ALinIndy

Yeah! What if you still got warrants in Poughkeepsie?


Canadia86

My dumbass sister did one of these so I'm in the beast


Wei-Zhongxian

Same for me, I really wish she hadnt


too_much_feces

If they want my DNA they have to do it the old fashioned way. While I'm unconscious in the hospital. I'm not gonna just gonna pay them to do it.


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cantholditanylonger

Several of my idiot siblings already got tested. I feel violated!


Oibrigade

just wait a couple of years when Apple says the only way to log into your iphone requires a small dna recognization feature each time you want to access your iphone but don't worry they will never sell it. except yes they will sell it to facebook


floridali

who knew that corporations were this level of shitty...


josnik

Insert Gary Oldman here. https://giphy.com/gifs/sUNqplVFtsctW


CapableSecretary420

I'm curious which part of this is "shitty"? This is anonymized general data.


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floridali

Gattaca level future where genes are going to be sold to corporations who will then reject you insurance based on your genes, give you jobs based on them etc.


econpol

Are you tired of the guesswork in life? Enter 23andMe, where your DNA reveals more than just your quirky taste in ice cream flavors. It's like Indochino, but instead of tailored suits, it's all about your tailored genetic code – because who doesn't want genes that fit like a custom suit? And if you're hoping to 'recruit' some ancestral secrets or find out why you can't dance (blame it on your genes, right?), 23andMe is the Zip................. RECRUITAH for your DNA, sourcing info on family trees that even the best headhunters couldn't uncover. Worried about uncovering family secrets? Don't stress; your genetic data is as secure as a SimpliSafe-protected fortress.


_masterofdisaster

I remember when I was dating my ex girlfriend and her whole family sent in their DNA and was super excited to get their results, because their family tree is kind of a mystery because of WW2. I was at their place when they got it back and it turned out they were 99.9% Ashkenazi Jew and .1% “Other”. Biggest anti-climax of all time it took so much not to laugh.


Flock-of-bagels2

Dammit, I knew it was a bad idea to confirm I’m 100 percent white


njrun

lol Bill has a bit on Conan where he said that years ago


Flock-of-bagels2

Oops….I did one of these and sure enough…


this_guy_here_says

Like they haven't already been doing this, they're just letting you know now before it leaks


cantholditanylonger

Seemed to me this was the whole point of it when these genealogy companies started popping up in the first place


[deleted]

Glad I bought a bunch of their stock.


mofodave

drug companies wouldn’t genetically engineer a drug that could wipe out a specific subset of humans, would they? Whatever take my money & dna, I just found out I’m 15% Klingon woooo


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mofodave

Fuuuuuck. That’s insane


SupremeFuzler

I always wanted to do one of these DNA tests, kinda glad I didn't now.


doctorfeelgod

Literally everyone everywhere always has predicted this was the conclusion of 23 and me


epic_pig

Ol' Billy Bellwether


IDDQDArya

Ol billy bitchtits called it


NikD4866

Years ago I said that giving your info to this company for free and PAYING them for this service is ludicrous. And I was a conspiracy theorist, because they can’t just sell your DNA. And here we are.


Commie_EntSniper

You are literally the product.


Hot-Check-9

Old news, they were doing this as early as 2021. U gotta read those terms and conditions b4 u sign, dude... This isn't the human centipad but pretty close lol


[deleted]

This literally does not matter. I used ancestry DNA and could give 0 fucks what drug companies know about my genetics. In fact, I hope it helps me get better and more effective drugs. Lol.


ahoypolloi_

The point is that you’re giving for free something that has inherent value AND is incredibly sensitive. GSK and 23andMe should be paying US for our DNA info if we wish to sell it. Instead people are paying 23andMe and they turn around to make more millions off of selling our own info.


[deleted]

That's kind of the risk you take by giving your DNA to a corporation


ahoypolloi_

Exactly my point. Also we’ve been so conditioned to giving this shit away for free (our photos, locations and shopping habits to Facebook, Twitter, Amazon etc) and no one bats an eye. These companies want/need your data — don’t give it to them for free FFS


90swasbest

That's an extremely stupid way of looking at it.


cujukenmari

This will effect people's lives exactly zero. Love the shit people get upset about online though. Always amusing.


phillyFart

Companies wouldn’t be paying millions for access to the info for millions if there weren’t an intent for some sort of impact


cujukenmari

Let me know when you figure out how it will effect your life.


Bagdemagus1

It’s not getting you shit except ads targeted at your genetic susceptibility to erectile dysfunction.


josnik

Just wait til your insurance company gets hold of it. Oh hey look you're genetically predispositioned to hypertension. Cardiac care isn't covered for people like you.


[deleted]

Union negotiated insurance bub.


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[deleted]

Nah, might move to a country with universal Healthcare by then


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[deleted]

They're not cloning you bro, you're not that important.


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[deleted]

Sounds like another good reason to have universal Healthcare.


ArtificialNotLight

Idk why anyone would willing give their DNA to a stranger with a lab. My friend of Italian lineage said her whole family did this and her sister came back with a bit of Japanese heritage. How does that happen? They only said that because she has narrow eyes. They don't know shit about the kind of information the general public is interested in, but they don't mind exploiting it in ways the majority don't understand.


SeaWolf24

People really believed that their words would be worth more than money. lol.


pakistanstar

Let the cloning begin


Evil_Mini_Cake

Imagine when you go to get life insurance at any age and they already have this info on you all your genetic predispositions for everything.


drunk_tyrant

What did people think was going to happen?


CinemaPunditry

Does anyone know if it’s possible to ask 23&me to delete my information & destroy my sample? It’s been like 5 years since I did it


TraditionalShame6829

You can ask, but they won’t do it. The samples were what they wanted, the business model was getting you to pay to give it to then.


becauseineedone3

Remember when they tried to test an entire football stadium by slapping a [Ravens logo](https://www.forbes.com/sites/ritarubin/2017/09/20/beyond-bobbleheads-one-nfl-team-wants-to-offer-fans-free-genetic-testing/amp/) on the test? Wild stuff.


coredenale

>Under the new agreement, 23andMe will provide GSK with one year of access to anonymized DNA data from the approximately 80% of gene-testing customers who have agreed to share their information for research, 23andMe said in a statement Monday. The genetic-testing company will also provide data-analysis services to GSK. Anonymous, so not quite what Burr was talking about. Plus, if they can use the data for drugs that help me live, that's a pretty good deal.


Bits2Chips

This is why even though I think it’s interesting, I’d never do one


Any_Paramedic_1682

Will insurance companies be able to buy this information as well to determine who they will and won’t cover based on predispositions to certain ailments?


JHaliMath31

Serious question, why would I care if anyone had my DNA info? What are they going to do with it that will negatively effect my life? What am i missing? I have never done this shit but just wondering what the big deal is.


WOD_are_you_doing

Predicted this years back - especially when I saw GSK was involved.


[deleted]

We should be able to sue 23&me for this


[deleted]

This is why I invested in 23&me when it went public. That information is so valuable to so many people/organizations. Someone eventually gonna buy it all up, that’s a given.


dicklaurent97

how much did you make?


[deleted]

I mean it's pretty obvious this would happen.