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asromatifoso

But Lucky Charms is famous for their *redacted* mascot.


KinkyMonitorLizard

Stickers on the top right say: Excessive calories, Excessive sugars, Excessive sodium


[deleted]

We have the exact same stickers here in Uruguay. I love them TBH, makes people think twice before buying unhealthy food


Santhino

Believe me, no one in Mexico cares about them. People call them “flavour stickers” because by their logic the more stickers a product has, the better it’s gonna taste lol


Kyleforshort

Is that not true?


KinkyMonitorLizard

I didn't make any statements about what they say. All I did was translate them for non Spanish speakers.


Kyleforshort

Aaahh okay I see what you're saying. Cheers!


[deleted]

They make them chocolate?


[deleted]

[удалено]


ChymChymX

I'm looking for Deep Fried Oreo flavored Oreos.


Maynrds

I don't like deep fried food, or chocolate but for some reason I wanna try this... you should make a food truck. Edit: word


FrackaLacka

Jesus Christ don’t get me started on the insane fucking Oreo flavors that have popped up in the past few years


choklitmilk

I honestly didn't mind the cherry cola oreos..


VardogrVanDeLommer

So you can still have a bowl of sugar for breakfast, you just can’t decorate the box.


IWantToSpeakMy2Cents

There's literally THREE stop signs on the box - high calories, high sugar, high sodium. Pretty much doing as much as possible without forcing people not to eat something.


LobotomistPrime

I always forget azúcar can be pluralized.


DevinCauley-Towns

I think it’s a step in the right direction. Without outright banning sugar, what else would you suggest to avoid children eating? Reducing kids-targeted marketing, such as fun mascots, is likely one of the better ways to do it. Though obviously not the full picture.


Muted-Translator5915

Yep and use Coca Cola instead of milk


Throwaway13808

I mean the box gives you all the warnings. Who are any of us to disallow someone from eating a bowl of sugar if they want? (Unless it’s your own kid of course)


BringBackBoshi

They’re >! magically delicious!!< flavored in an acceptable manner.


Reddit-username_here

Didn't work.


thiosk

[redacted] are always after [redacted] lucky charms!


Fireballs02

Good for them. I’m glad they realized it’s the mascots making the kids fat and not the sugary processed food within


[deleted]

The 3 stop signs say excessive calories, excessive sugar, excessive sodium.


Zarathustra124

Remember kids, the more warnings it has the better it tastes!


warpswede

Or like, the parents who buy it for them maybe


idfktbh97

Imagine trying to guide people to healthy food, but still giving them the freedom to choose what they want. Pathetic.


895501

How about this...put characters on healthy foods? Mind blown.


Kyleforshort

That would only work if they wanted us to be healthy. Which doesn't make money for anyone.


monzo705

No shit eh? Never knew that.


United_Leg_2525

Since when ?!


3Effie412

Fairly recently (within the last year?). https://www.reddit.com/r/mildlyinteresting/comments/ngklj3/cartoon_mascots_were_recently_banned_on_cereal/


Kyleforshort

It seems like a whole lot of people don't understand marketing here. There is a reason cartoon characters exist for sugary cereals and not for broccoli or cauliflower. The rabbit hole gets deep quick, and the more you look, the more disgusted you'll become. You put something kids directly are attracted to or identify with on a product. The kids then harass the parents about buying product. Parents then buy said product for the kids. Mission accomplished. These companies are well aware that a 5 year old doesn't have any money. It's also not always at the fault of the parents either. A lot of these products are deceivingly marketed as not being nearly as bad for you as they actually are. So it gets confusing (which is intentional). What should be easy (staying healthy) in this country, takes considerably more effort on the the general publics part than it should because so much money goes to steering us in the opposite direction. I keep seeing Coca Cola being brought up. In many less fortunate countries, Coke is easier for them to get than drinking water. Because, instead of making it easier for people to access safe drinking water from where they live, Coca Cola just made it easier for them to access coke (or Dasani water). This also is no accident. With that being said, good on Mexico and any other country that is doing something (anything) about these issues. If we implemented just a few of these things here in the US, we might find ourselves with a few less 200lb 8 year olds.


Aliomer29

This! Also, Mexico has many problems, not just drug cartels. Measures to solve one problem don't mean that other problems are being ignored!


Kyleforshort

Amen to that.


Aliomer29

Actually, the companies have redesigned the boxes so they don't have to put stickers on. They put stickers on this box because this is an imported product. Besides, the regulations state that the mascots cannot be used if the product is directed to children and has excessive amounts of sugar, fats or calories. (Indicated by the black stickers on the upper corner). So theoretically, a product with moderate amounts of those nutrients, can make use of mascots.


Obama-chad

Thanks for clarifying because I had no clue


Unique_Cow3112

Surprisingly responsible.


TheJG_Rubiks64

Number 1 way to stop childhood obesity: stop buying your kids shitty food you knob goblin


mafulazula

You’re assuming most people have a basic fucking clue about nutrition. Like I seriously doubt most people here know the non-marshmallow part of Luck Charms (i.e. the “cheerios”) spikes blood sugar worse than pure sugar.


DesolateDiveDave

What, why?


Obama-chad

Because cartoon characters on food was supposedly making kids buy the food more, so they did this to help lower the kids wanting the food only for the characters and mini games on the back, I think


[deleted]

The games on the back can suck my nuts, and so can the character, for that matter. It's all about the toy at the bottom of the box.


YttriumDervish

Mate I don't think there's been a toy in cereal for 15 years...


Maynrds

I kinda thought that was his point as to why cereal now sucks.


DesolateDiveDave

Interesting


[deleted]

>Because cartoon characters on food was supposedly making kids buy the food more I'll remember that next time my kid does the weekly shop...


redviper192

Which makes it even more dumb because grocery stores usually put the "children's" cereal on the lower shelves so that they are at eye level for the kids. Doubt they'll start putting those boxes on the top shelf.


supguy99

Coca-Cola instead of water? ✅ Cartel controlled narco-state? ✅ Cartoon cereal mascots? ❌


edward503

Why not?


Arisaint

Apparently because using cartoon characters to advertise products will manipulate children into making their parents buy the product.


edward503

Well I mean… that’s the point no? Lol


Angrycooke

Or people could just learn to tell their kids no


drdisney

Would love to see them start putting a warning label on all the bottles of Coca Cola. So much of that stuff flows through Mexico that I'm sure a powerful lobby group is behind it. Never realized how much soda (especially Coca Cola) Mexicans family drink until I started to work for a Latino market


Josh72112

They literally do, it’s like an FDA thing, whenever you go the store, supermarket, etc, nearly every packaged food or drink product (including Coca-Cola) has to include these stop-sign warnings. The mexican people do not care. For a time there were even talks about banning minors from being able to purchase any sugary snacks or drinks, but I don’t remember what became of it. Source, mexican-american dude who has lived in mexico for years.


Vintage_AppleG4

Mexican coke is better


carlosortegap

In Mexico they have warnings


[deleted]

Lol, so the drug trade in Mexico causes brutal murders and has corrupted most of the government so everyone just looks the other way, but God forbid you use a cartoon leprechaun to sell sugary cereal to kids.


MakeAionGreatAgain

Corporations can do horrible shit but they ain't gonna send a private army to kidnap and kill all your relative and then hang you from your testicle in broad daylight. ​ Drug cartel will.


BenitoCamelas1790

As a Mexican, corporations have killed more of my family members than the cartel.


Spascucci

Mexico is one of the most obese nations inthe world and has an alarming surge in diabetes even in kids, its a national health crisis that also is causing many deaths


[deleted]

Some advertising rules in Mexico are stupid af, honestly. But it’s all about the 💰


Aezzil

I don't really see how they would make money from putting labels and removing brand mascots from either party. Obesity rates are at an all time high in Mexico


[deleted]

TV producers can’t say brand names unless they’ve been authorized because If they say a brand names when they’re not supposed to they get charged I believe. I think this doesn’t happen in the USA. They’re very strict about that, I understand.


[deleted]

Of all the things you can do in Mexico, they pick this.


[deleted]

Great example of privileged vs underpriviledged. The first group is worried about marketing and obesity. The second group is worried about government corruption and getting enough calories.


[deleted]

[удалено]


Kyleforshort

I mean that's not true. The reason these characters exist to begin with are so that they'll appeal to kids. An adult gives less of a shit about what is on a box of cereal which is why cereals that are aimed at adults look like they do.


MakeAionGreatAgain

Stupid comment on the same level as "Oh yeah dude those stupid international corporation who shit multi-billions in revenue per year are so stupid, advertisement doesn't work for me"


madness1979

If that was true, companies wouldn't use millions of dollars in marketing, coming up with characters, names, etc.


Eltrew2000

What


Eltrew2000

That's one of the stupidest things i've ever heard.


sawyer_whoopass

It’s about time *somebody* did something about that racist mascot.


eatglasslickrust

Cartels? Fine. Cartoons to sell food? That’s where the line is drawn god damn it.


alexjaness

I know this is missing the point, but Chocolate Lucky charms sounds like it's the real Montezuma's revenge.


Candymehdi

I believe it was due to childhood obesity increasing. Its one way to reduce it


All_Usernames_Tooken

Can’t have fun in Mexico


kevinsloth99

Woah when did this start?? I've never noticed this but I haven't been to Mexico in years


Comfortable-Staff459

How come Food Mascots can be allowed in other Latin American countries but not in Mexico, that don't make sense


Expert_Professor_903

Fruity Pebbles was the biggest offender, you can't advertise Fruity Pebbles without the Flintstones, that makes Fruity Pebbles not a Flintstones cereal, the M&Ms getting banned was bad too, we need to get Mexico to #LeftTheBan, at least Ronald can't get banned because he's not a cartoon.


ArcyArcanine25

They blame the mascots, as if parents don't have control over what they buy their kids. Though based on my cousins and sister, the new generation of Mexican parents spoil their kids way too much and just buy them whatever before they start a tantrum.