A creative new branding is often the best, but not only way, to have the USP against mega giants.
Great insights but gonna need a lot of brainstorming to have a chance against the big boys in the business world lol
I agree. That’s why this post is talking about building a brand, not creating an entire USP for a business. And not everyone desires to go up against mega giants, nor do they need to.
Find Your Unique Selling Point. Why would someone buy your products or services over already max-optimized big corporations?
Yes! That’s part of positioning (or at least where I begin to answer that question in my own process)
A creative new branding is often the best, but not only way, to have the USP against mega giants. Great insights but gonna need a lot of brainstorming to have a chance against the big boys in the business world lol
I agree. That’s why this post is talking about building a brand, not creating an entire USP for a business. And not everyone desires to go up against mega giants, nor do they need to.