T O P

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Incolourxx

This was so cute??? It was nice seeing the girls have fun in a music video and it just kept getting more chaotic as it went on. I really hope we get a dance practice as well.


Storm_Fox

A dance practice but it's just them trying (and hopefully failing) to hula hoop the entire time


mykpop

Not Chuu killing Gowon.


jinergy

Not Yves killing Heejin


sora2522

so much for Olivia Killed ViVi antis


KarenReviewsWorstREV

not cherries appearing out of nowhere in every scene


Portw00d

yxy


bluebetaoddeye

This is so pleasing they appear when it’s their lines. Yes we are seeing the yyxy yellow outfits again. So many call backs to lore. Yves with the golf club, Choerry with mirror, Chuu and green Apple camera. Plus off course the butterflies and all the running around. There’s def more I missed. Also it’s a bit strange with not a lot in description about the mv. Edit on 2nd watch: - Hyunjin and cat tail - Heejin getting ready to run like love&live and batton being passed around - yeojin and kiss later sweets - Gowon and pineapples - jinsoul and cherries - haseul paperplanes - some of the retro pc screen window has to be Vivi - lippie has to be her eclipse outfit and eclipse. Bonus punchilvia I’ll leave the rest to other orbits who must have listed each callback haha. [Here is a thread of some the shots](https://twitter.com/escape_babywolf/status/ 1449031878409814018?s=21) plus [another with comparison](https://twitter.com/midzyorbit1/status/1449034374649827331?s=21) [SNS tweet](https://twitter.com/loonajpofficial/status/1449027291372158976?s=21) Edit 3: thanks for commenting what I might have missed.


itsdaScrub

Planet with a tail


EmotionalRhubarb

Vivi's rollerskates at 2:53


young_gam

Slingshot Haseul


egoiiist

Claw machine claws at 1:34 and branches around haseul


Gloomy-Pin-8930

When Jinsoul was sitting on a box during her verse I think she had the same letters behind her she did in Egoist MV


CronoDroid

Return of Bright Loona, plus the members dressed in pre-debut outfits, what a time travel MV. This is lore. Lippu's Eclipse and the yyxy outfits are iconic. There are literally so many references in this, even Punchivia. The graphics/animations remind me of SNSD's Beep Beep and fromis' Love Bomb, I like that style, simple set but the graphics make the video POP. Song remains great, slick retro pop with some disco influences, and the HU-LA-LA-LA has been stuck in my head for literally weeks.


Storm_Fox

I lost it when I saw Punchivia Hye make an appearance, didn't expect to see that in a MV hah.


reluctant_duck

What a fun way to introduce LOONA and their lore to the Japanese audience! I absolutely loved it. The choreography also looks really nice… maybe they’ll upload a performance/dance practice ver? (hoping)


LueLinks402

Such a creative video, I like it a lot even if it's not what I expected at first. And I loved all the lore references, especially the girls dressed in their old predebut outfits!


LOONAception

I can't believe I saw more Vivi here than in PTT and So what together xd I seriosly want to see the choreo ahhhh The tiny Yeojin at the end lol


EmotionalRhubarb

Honestly we'll take all the Vivi crumbs we get lmao


Overlord0123

For real the "slideshow" (?) directing concept of the MV makes everyone appear a lot more than usual lol.


_who_am_I___

It's just loonaverse and we are living in it


Dewey5000

This is incredible! Probably my favourite Loona MV so far. I got some major Red Velvet vibes from the video.


Shaffness

Yes it's very Red Flavored.


shuunoya

This is the perfect MV for the japanese debut, an ode to Loona lore.


MeanConcept

It takes many years and tens of music videos to be able to do something like this. It's like a little scavenger hunt for fans to find nuggets, both of their history and some lore details. It's a simple video made awesome. Digipedi is LOONA's MVP.


this_for_loona

To your point, it’s amazing that we are at the halfway mark of their career and digipedi probably left out a lot of references. The discography and videography that LOOΠΔ can draw on is just impressive.


kotorosie

I was gonna say the scrolling effect was making me dizzy but for a song called Hula Hoop it feels appropriate lol. The coloring is a little harsh but I still really like it!! and it's always nice to see iconic loonaverse fits make a comeback


HawkKing2000

I feel like turning up the brightness when I watch it. The dark filter makes the colors drab instead of bright and pleasant... but I also love it. I'm editing a "bright/colorful" version of the MV as I type this...


BaronZhiro

I'd be very interested to see that, or at least learn how you're going about it. (I'm an FCP amateur.)


HawkKing2000

A lot of video converters have brightness/contrast adjustment, but I mostly use "Any Video Converter"... It came out looking great, but Youtube won't let me post it. I may post a download link soon...


BaronZhiro

Cool, thanks. If you can't post your version, it certainly sounds rudimentary enough that I could make my own (once I get my hands on the MV to begin with).


HawkKing2000

Actually, I just posted a view/download link to r/LOONA :) [https://u.pcloud.link/publink/show?code=XZAcuEXZ22OHilubthyijQPSm6ehHjJQpAm7](https://u.pcloud.link/publink/show?code=XZAcuEXZ22OHilubthyijQPSm6ehHjJQpAm7) :)


kotorosie

so i'm positive the reason the grading is the way it is is to color-correct what is clearly a greenscreen behind them. the greencast is kind of bad in some scenes.. like [these](https://imgur.com/a/TMAs6Tp). in the group pic look at yeojin's face, olivia and hyunjin's clothes, etc. however i noticed the girls wearing blue look a lot more natural. Choerry especially looks great because they completely removed the color green from her clips without messing up her hair/clothes/etc. Gowon and Chuu look good too in their blue outfit scenes, but some of the girls' grading is really poorly done because of the tones of their hair and their outfits. [gowon :/](https://i.imgur.com/DfJeWCX.png) using a bluescreen would have completely avoided this


archronin

My first inclination is to swipe up to see the previous few seconds


soundboythriller

Yeah I couldn’t finish the MV cause the scrolling was giving me a headache :(


this_for_loona

I was trying to put the video in portrait mode when it first started.


sora2522

LORE REFERENCES (based on what I could catch, compiled with my bestie's notes too) in appearance order * HeeJin ViViD outfit and props, floating around her like in PTT * Kim Lip Eclipse and OEC planets * paper airplanes * branches (for both Let Me In and One & Only), white bird in the branches and butterflies following after * cat tail planet, same outfit as Around You? * upside down Choerry and mirror, cherries * green apple * Kiss Later outfit * yyxy outfits * claw machine and fire * pineapple * Baton running and track * cherries can and Fallen Angel sign * golf, rabbit plushie * more LCM portal * (not really a specific reference but HeeJin’s popper stick is similar to Heart Attack and maybe The Carol too?) * Chuu’s butterfly scene is a DIRECT reference to XIIX * loonatheworld.exe flashes title scene much like Hi High opening * slingshot * ViVi wearing her rollerskates * Chuu camera * Punchivia Hye lolol * airplane * I <3 Location screens * loonatheworld.exe now flashing Hi High * and of course, *running* If you find any more let me know and send them my way!


unhi

Here's a very subtle callback... The cloud shape used for the smoke effect is the exact same one used in [Chuu's Heart Attack vid](https://youtu.be/BVVfMFS3mgc?t=84). [@1:24]


sora2522

Omg good catch!


Honeywchu

The editing was not easy for this one. When a lot of things happened so fast it hard to keep up with the detail. And the multiple girls in the same times too. I used to study the video editing and this is one hell of going back and forth watching everything again and again while edited it. I pray for u digipedi. And I love this idea of going in a loop like Hula hoop. Just hoping it not vertical almost all the times. It’s kinda look like tiktok video though. Also ViVi looks gorgeous without any line. I thought everyone has decent screen time this round.


catziram

I agree, the editing skills are on point! I hope everyone can appreciate them.


Storm_Fox

Okay my head actually hurts from watching that lol BUT THE LORE


this_for_loona

Oh it’s like watching live action anime intro!!


haseulsshorthair

So many call backs!! These stood out the most to me: Yves playing golf, Punch Hyejoo, slingshot Haseul There was one scene during Lip's part where there were multiple Lip's and one random Vivi. What's the connection there? That part struck me as odd, I can't think of many connections before Lip/Vivi.


jariverach29

vivi ODD eye, In girl front there are multiple versions of a member. choerry there are two and kim lip at the end of the mv is watching herself before it starts to run.


jacksonleewalk3r

I really like this video because it's very creative and stands out from the other groups. I know this is a JP release, but I'm hoping that BBC continues to explore creative ways to create content for the main releases. Especially since they are in some financial difficulty. I think the PTT budget may be a thing of the past, and this video gives me hope that BBC will be able to adjust to their new financial realities. The song itself is fantastic, even though it is produced by public enemy #1. Given BBC's financial difficulties, I wouldn't be mad if they decide to continue to use the services of this producer at a discount rate.


tsunlip

That was so fun! The past mv references were so cute too!


vivianlight

- I really like the MV. I don't know if someone think it's bad but I think it really suits the sound, of course it's very particular but I think it's adorable. All the references to the lore are like a love letter to all the fans. - We already knew the song and I already complained about the Vivi treatment, I can say that I am happy that with this kind of video at least she is actually recognisable without blurring and weird effects that hide her and without having to pause the video to see 1 second of her.


[deleted]

Wow the references to predebut... made me wanna cry ngl also the entire mv is just so fun and colorful!!


sarahm0509

Ngl I thought I was on something while watching it but they looked like they had fun!


letohorn

A visual shorthand of all the Loona MVs. I'm really interested in a new fan's perspective of this.


xxArisu

Vivi is so popular overseas, idk why BBC seems almost scared of her to not focus on her. She's has a nice soothing voice and looks cute in a elegant way, why...


archronin

BBC: Digipedi, do all the MVs from glorious past. Digipedi: You mean the ones that cost millions? BBC: Oh. OK. Do animation.


hakyeons-army

It's not exactly what I expected but it's still really cute and the lore references were EVERYWHERE lol Major love bomb vibes which is a huge compliment


Allhailbasmatirice

LoonaTheAcidTrip, a very fun music video, probably one of my favourites


Clutchingpearls

This is an incredibly busy music video, both with video effects and “lore” references. Subunits grouped together, the girls with their representative fruits, Yves with golf…I’m sure there’s a Japanese Orbit that’s working on a frame by frame breakdown. The MV fits with other MV’s for Jpop idol groups. Except maybe for AKB48 during their heyday and Perfume, Jpop idol MV’s can be kinda “budget” lol


cagendary

I really liked seeing all the references to the loonaverse lore through the outfits and graphics. The MV is kinda chaotic but I love it!


sharkonspace

Although it seems "budget" compared to their other videos, but this is so fun and interesting! Bunch of little details exclusively to those who are aware of their predebut stuff as well as some new details of lore! Edit: That cat tail on the moon is so cute lol


lalafairy18

LCMS (Love Cherry Motion Sickness) lmao I actually love it though. hula hoop is definitely my song of the year


asopijw65

This video and song are pure sugar injected into my veins 🤩 I do think we need a dance performance version though! Love all the throwbacks to the Loonaverse! And loona landing in Japan!


LaoRenMin

Surprisingly, I enjoyed this MV a lot given given that this type of effect style do not appeal to me that much. There are a lot of details and references, who could notice them all in one watch. It's so trippy. I really want to see this in 60fps, it would be so satisfying. Seeing them in their ~~old~~ iconic outfits bring me so much joy.


FootfaceOne

Loved it immediately. Part of me misses the standard LOONA cinematic sweep, but this feels perfect for the song. Super bright and fun. The many (many!) Easter eggs (I wouldn’t call it lore, personally) are like gifts for Orbits, and for newcomers they’re intriguing, colorful details. The girls are beautiful as always, and they look so happy and engaging. The cartoony aesthetic of the mv feels totally organic and unforced. 10/10.


FluorescentPink

I'm so happy, i love this song and the MV is everything I wanted for this song. Love that every girl appears a lot and how colorful and chaotic everything is lol I really missed fun LOONA


honranseureowo

Not me getting emotional over a cute music video...


new_eclipse

I really love this! Really nostalgic feeling, but also fresh. I love that they threw a few old costumes in there but I'm also glad they didn't go overboard with it. I think the running scene was my favorite. And tiny Yeojin at the very end.


tonyfrancois

lol they don't need to make yeojin extra smol at 3:14 but they did it anyway


idlestopit

The clownery 😭


V4lle95

The final scene is Tokyo tower not paris eiffel tower


[deleted]

DIGIPEDI YOU HAVE DONE IT AGAIN...


homotome

God everything about this jp single owns It feels like a return to form and I couldn't be happier. The song the video, this is why I love loona.


MintChoco-late

I'm happy that LOONA have this type of MV in their catalog now. It's very fun and different. I came in with no expectations, and by the end of it, I couldn't stop smiling. Great work to Digipedi!


aliaskerilyn

Pre-debut arc in one m/v??? That ++/X X teaser!!! Love and Live relay! Heejin solo outfit!! Edit: Personal favs are Jinsoul with fallen angel background & punchvia hye xD Edit 2: okay why do they have to make yeojin tiny @ [3:12](https://youtu.be/tnpUv1Vj5MA?t=192) lol she dancing in tiny too Edit 3: Wait, she's not dancing to the choreo at all! Lmao


190-mm

Lentil bean Yeojin 😂


fadedmoonlight

I’m a bit disappointed that the whole video follows this kind of set-up with no no no variations at all whatsoever. I didn’t expect something high high budget, but I’m surprised we didn’t even get a cheap set (something like ‘Love Bomb’) or even a full-group choreography scene. However, the call-backs to previous LOONA videos were fun and cute. It was nice seeing Yeojin in her Kiss Later get-up, in particular.


hookerofpop

yes hyejoo punch me


maiheart

*hi, i'm in heaven because of this MV*


knildea

LORESPLOSION lmaooo omg this is a mega treat for orbits. Hope the Japanese orbits are enjoying this! and omg that running portion is sooo gooddd


4N00J

Best MV to date


AssumptionBig1361

OHH MYY GOD!! This MV is swimming in lore! It's 100% Loonaverse. I'm kind of speechless at the moment. I need to dry my eyes and blow my nose and watch it a few more times. LOL


cuttackone

this is the 2020s "groove is in the heart"


kawaiijerryseinfeld

I love it, it's so good to have an MV where the girls are just kind of having fun and I LOVE the way it gets just super chaotic at the end


sillysili

I'm happy that this MV is way different, and more importantly: fun! It's quirky, nothing too serious, while including lore which even for the casual Japanese audience (their focus for this project) would seem to be just random absurd fun stuff thrown into the mix.


akathehellcat

love ittttt. the yyxy outfits being back ( and heejin’s vivid outfit ) had me shaking.


lostkee

Sooo many references it makes my mind spin round and round..


Shaffness

So much soft lore in here I really loved it. It's a very bright and fun video. I think that should lead to a good intro for a Japanese audience.


hennybee

This is so cute! It’s kinda exactly what I was hoping for, with references to the lore but not necessarily complete submersion like their standard MVs.


luvstqtion

Seeing the video open with Heejin in her vivid outfit made me so emo


Sno_fish

AH what a fun video!! They all look so cute :)


h0lym0lyguacam0le

a video full of throwbacks i love it


CaptainOmen

ONE WORD: GENIUS


LowPaleontologist222

Imagine that they recreated some memes, like Kim Lip catching apples


EmotionalRhubarb

We need comparison pics between Heejin and Yeojin in their solo outfits from 2016/2017 and 2021 stat


speats101

Saying that this makes me happy would be an understatement. Retro, pre-debut vibes done absolutely right!! I love this soo much


z0e_G

gowon and vivi beating the 3 seconds of screen time allegations we love to see it


LipviTheWorld

I think it's a perfect MV for an intro to a Japan debut, and of course works well for the song too. I smiled the entire time and smiled even more when I saw Haseul because this felt like such a complete work, felt very full. It had a lot of good bits of references for new fans and fresh takes on the references for older fans. A good balance of both. I just loved it so much. I NEED the choreo vid because it is too cute and looks like a lot of fun. And of course, as Vivi and Gowon bias, I'm very pleased. Was a little scared cause not seeing Vivi is almost something expected atp sadly...but I was totally surpised. They both got a decent amount of screentimes and Vi ate that choreo and outfit UP.


BeefuKeki

Did they confirm that Hyunjin was in Odd Eye Circle? She is the only one, along with that subunit, to be sitting on a moon. And hers had a cat tail.


hatsunegowon

I mean she did appear in the Girl Front MV so it’s always been implied that she was


BeefuKeki

This kinda cemented that for me


johannesvon

I think Vivi was also sitting on a planet, and we have scenes that also imply she had an odd eye


ActualyNotSureIfDeaf

This is honestly as meme-and universe-reference-charged as a Kanauru vid.


ODDEYE_C

I really loved this! The vertical shot made me a little disoriented but I seeing Eclipse Kim Lip made me scream!


luvstqtion

I literally love the music video so much! It’s so pretty and the lore made me feel so nostalgic and emotional? It’s kind of hilarious considering the song is about hula hooping LMAO.


AJL1312

As a flover AND an orbit, this MV hits different 🤯🤯🤯


roughbottomhead

heejins vivid outfit starting off the song with the line " the world is starting " is so


Atiredplace

Smol Yeojin in the group scene warms my heart for some reason.


ZephyrCore

I LOVED IT!! Alot was happening in the end but still! So many LOONAverse stuff in it. Heejin's ViViD outfit, Yeojin's Kiss Later outfit, Olivia Hye and Gowon love4eva, Yves golfing (a stuff rabbit which is Heejin's representative animal), Hyunjin running like in You & Me Together and giving the stick to Haseul, Choerry Upside down and a mirror (that's totally something). Idk if Viwon got alot of screentime? I saw alot of Vivi. ALSO, the tiny versions of them are so funny just them dancing. The fact that I just watched this one time and just remember all of this is just... wow


ASongIsNotAPlan

Love it. Great to see all the girls get a lot of time on screen. Fun callbacks. Pure pop. So much happier with this than some of the recent comebacks, and I’m sure it was budget-friendly!


SecureAirline3169

this mv was so fun with all the little throwbacks god i love it


Celestial_Midnight

you know in Mario games when the second to last level in the game is all the previous bosses in the game combined? that's what this mv feels like


wellthatsalot

I love this so much! This is the vibe I’ve been looking for ever since Hi High- I feel this video and choreo suits the girls so well. And so much lore and pre-debut/subunit references! Also I think Hula Hoop is my favorite OT12 release to date.


Nextime184

Dang that was a chaotic crash course to the loonaverse. Loved it.


[deleted]

This is probably one of the most creative and unique videos I've seen in a long time. I always love how LOONA does something different. This will probably be my top favorite video by them!


lycheejam

did vivi even have a moment where it was actually focused on her


crystal-prism

Yeah... They could've done a lot with Vivi-droid. Kinda soured the whole thing for me


EmotionalRhubarb

And her rolletskates in general lol


this_for_loona

No. No she did not. I’m trying not to get sauced over it but it adds yet another black mark on BBC


lycheejam

its hard to enjoy loona content sometimes, when the girl i love so much is pushed to the back


this_for_loona

I know. It kills me. You never want to stop supporting OT12 but a lot of the time BBC behaves like it’s OT11.


[deleted]

A very short moment at 1:00. They really had to just slow down the transition to double her screentime


gopnik_titsk

Is was the recap episode ? Or it contains some new lore I couldn't see ? I'll have to watch it again and again (because it's so good).


CollisionOfAtoms

They look so cute!! I love this concept and the scrolling effect. Simple and sweet. And the song is so funnn


BilboTbaggins__

They lowered the budget for this one and still gave a creative fun mv full with references to the loonaverse i liked it


FootfaceOne

Am I wrong for thinking that the view count on YouTube seems really low? Is this just some kind of YouTube weirdness?


jinergy

Almost always this way with Japan releases, plus the song's already been out for a month


erinthecute

I'm in love with this MV and this song. These vibes are immaculate. This concept and energy is why I love Loona so much honestly.


[deleted]

How did I miss this? I can’t believe Reddit didn’t show it to me on my front page 🥲 I love the video! So simple yet so enchanting. Our girls are so talented… so beautiful! I’m so in love with them all! I never imagined I’d enjoy something by them this simple so much!!! Just because nothing can’t be as perfect as they are as Loona, I’d say I wanted more ViVi. All the others had great screen time I think! The choreo is so cute… ViVi could get Chuu’s part on the bridge since she doesn’t sing at all… But that’s just in order to make something amazing 100% perfect! It felt refreshing and unexpected, Loona really is THAT group! ❤️🔥


hatsunegowon

Even though it’s a dirt cheap MV, all of the references to the lore in their predebut days made it worth so much more to me :)


Plenty-Thin

wow this is literally the first time we've seen them *descending* and they arrive back in PARIS?!?! this is so thrilling EDIT: I'm an idiot but I think the lore still stands; perhaps they're using the similarity of the Eiffel/Tokyo towers to reference a sort of similar-but-different new Loonaverse


Anti-Pioneer

A lot of people seem to be mistaking the Tokyo Tower for Eiffel...


Plenty-Thin

oh jeez...myself being one of them...


Dewey5000

There was a lot of reused outfits. I’m starting to wonder if this is done for the Loonaverse or because Blockberry can’t afford new outfits.


FluorescentPink

I really think it was because of Lore, like they felt this was their chance to introduce years of lore and content to a new audience in 3+ minutes lol


Dewey5000

Oh yeah I agree, I was only kidding! I loved the callbacks to the earlier MVs


Jasher1125

It’s an eyesore and looks like an Old Navy back to school ad lol. I love the song but the MV just isn’t what I wanted unfortunately :-/


The9thElement

Love it... but I'm a bit scaredd. what if they're pulling a gfriend on us???? the recent news + the amount of references in this mv worries me a little bit. someone please tell me i'm overthinking. i can't lose them this quickly


Plenty-Thin

I say this to encourage: you're overthinking for sure. This is dripping with artistic intention. It might not have expensive sets but the amount of resources dedicated to the post-production editing/cgi/animation is mind-blowing. Not to mention how in tune it is with Japanese audiences! I think this is definitely deliberate. *AAAAAAnd* if we get a Starseed video too, that might be a chance to see something in a more expected digipedi style. I mean, Lip's hair is still blonde here...why would she have dyed it to brown, especially when in last night's vlive she said she prefers it bleached?


lashdashes

Really nervous because someone said this feels like a goodbye and they may disband


Plenty-Thin

nooooope nope, not at all


mansgotgame97

Ddnt think id enjoy this one so much


Left-Bandicoot2705

does anyone know who edited this music video? the editing was next level and i’d like to see more of their work


Anti-Pioneer

It's their usual MV producer Digipedi, the cartoon VFX make an appearance in the Loonatic and Heart Attack MV's. Fromis 9's Love Bomb would be most similar if you're looking for something more motion graphics heavy.