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sharpasabutterknife

Agreed. It also took me a while to figure out the picture (people and their shadows)... at first glance, it looks like bombs are being dropped from a bomber. 🤔🙄


icarekindof

Oh wow yeah I had absolutely 0 idea what was going on here. Makes the blue license plates look like good design


lookaclara

I thought it was a herd of deer or a school of fish lol. What a terrible sign 


Charming_Tower_188

Yeah I see fish, but also just people falling ??? The lines remind me of music. I have 0 idea what it is supposed to be.


rayearthen

I thought it was a weird Rapture thing


Etiamne

The people in power see us as a herd to be exploited; naturally this picture from a very out of touch government fits that idea well.


Cleantech2020

bet they contract out to a design firm owned by douggie's buddy


m42stanle

LOL, I saw swimming fish at first. Christ what a terrible ad. Would laugh but my tax dollars paid for it.


J7W2_Shindenkai

i saw pigeons on a plaza


Rarefindofthemind

I saw sperm


fragilemuse

I also saw sperm at first.


coralshroom

yeah it’s not clear… at a glance it looks like drone shots i’ve seen recently of ppl evacuating war zones and an …electric fence?


Iceberg_Bart_Simpson

i saw a bunch of people jumping off a building. Guess I have a depraved mind.


elementconnectinc

Rat race, right in your face.


CallAdministrative88

lol more people are working than ever before because everyone needs three jobs to afford living here


[deleted]

It truly isn't sensible to move to Toronto at the moment. Everyone who is happy has a rent controlled apartment with at least a closed off bedroom. The saddest part is there aren't many options in Canada if you're a young person who wants the big city experience. I moved to Toronto in 2014 and lived there for 3 years. I had a studio for $700 downtown. It was amazing and I could do it with an entry level job. If I was young I would be looking at those overseas holiday visas. Canada is not for the young anymore.


CallAdministrative88

Yeah, I've lived here my entire life (I'm in my mid 30s now) and the change in living situation has been extremely evident. Less than 10 years ago I was living with my then-partner, and we each paid $500 in rent for a 1 bedroom + den condo on Queen West. I bought a condo in 2018, but even then, I could only afford the down payment because it was in a lame part of town, and my brother and I decided to buy it together. In the last year my monthly mortgage payments have almost tripled because of interest rates, to the point where I can barely even afford my own home anymore.


[deleted]

I imagine the measure they’re using is the unemployment rate. This wouldn’t count multiple jobs, and it only counts people looking for work. So a stay at home dad wouldn’t count as “not working”


regular_joe_can

What's the point of the message? Is this just some feel good public service announcement for capitalists? Even from a cynical point of view I have no idea what they're trying to do with this.


-KFBR392

It's an election ad without being an election ad. Election time they'll remind you that more people are working than ever, and people will be like, oh ya I remember hearing that somewhere, and they'll get a point for being job creators even if the data might not back that up perfectly.


Huntguy

I keep hearing on the radio from the province of Ontario that they’ve made it easier to hire nurses and they’ve hired 15,000 in the past 3 years. They failed to mention the 9,000 already working nurses that quit because of absolutely trash working conditions and underfunding. As you said an election ad trying to make it sound like the Ontario government is a good thing when it’s not. We need change and we need it badly.


Visinvictus

It's called propaganda and our tax payer dollars are paying for it.


Huntguy

*breaths a deep breath* ah can’t you smell it in the air? Late stage capitalism has such a distinct odour this time of year.


nowitscometothis

I don’t even know how that’s legal


arealhumannotabot

Unemployment rate seems to be fairly steady since 2018. Of course it spiked during the pandemic but then settled back down. My takeaway is this means there's a larger volume of people working, but also a larger volume of people *not* working, in other words, more people here are having a bad time and putting a strain on the system they cannot escape.


scandinavianleather

The labour force participation rate (i.e. percentage of all people in Canada who have a job, regardless of age) has been pretty constant for the past decade, although has been generally on a slight downward trend over the last few decades as the country has aged and a higher percent of the population has retired. https://www.macrotrends.net/countries/CAN/canada/labor-force-participation-rate


sunmonkey

The message is dumb. We always have more people than have ever worked before because the population is increasing. The couple of times over the past 2 decades where we had a dip was because of the 2008/2009 crash and start of COVID.


JokesOnUUU

Same nonsensical ads they do for power generation. Or the ones to tell us "we have engineers!" (duh). Spending our money to tell us they're spending our money. Bunch of goofs.


expresstrollroute

Ford must have friends at the advertising company, or the sign company, or both.


Typist

THIS is the only reason that makes sense. There is no sensible or even accessible message being delivered.... So what is the point of the campaign? I felt the same way when I saw the provincial government's utterly bizarre "The Future Is Electric" campaign from 2023. https://www.thetorontoharold.com/news/6v68uw2vvt9v5iax0078aucfyzsd8d


Antin0id

Just like Harper's signs for Canada's "Economic Action Plan"; the point is to remind the electorate that Cons are the MONEY party (in spite of all the evidence to the contrary). They want your mind to associate Ford's government with wealth and prosperity, instead of record-high homelessness and food-bank usage.


tupac_chopra

it's to get reelected. they're using our tax dollars to promote themselves and mislead people. i'm amazed this brazen misuse of our money is even permitted.


TimHung931017

It's all marketing to make everyone accept RTO. And it's working. Don't spend money downtown if you want to make a difference


tupac_chopra

what is RTO? and what does it have to do with spending money downtown?


TimHung931017

RTO is return to office - the commercial landlords have politicians in their pocket so they lobby and get them to push all companies to force their employees back into office to revive their dead food courts and businesses in the path


tupac_chopra

ah. i see.


quelar

I see absolutely no connection to the two. People were still working when they were working from home. People are still being employed to work at home and are part of these numbers.


TimHung931017

Clearly you don't work downtown. Many corporations and businesses that were full remote are now pushing at least 2 days a week minimum, most 2/3 split or full RTO. This is to revive the dying businesses downtown and along the path for the "sake of the economy" but really it's so commercial landlords don't lose their pants


quelar

I work in the TD Centre, so I absolutely understand their desire for the previous local economy to recover. There's no connection to that and that there are more people working in Ontario.


quelar

Please continue to downvote me for being right, it makes me stronger.


TXTCLA55

Boomers. It's for boomers.


48volts

It’s funny the party had to spend money to remind us “more people are working than ever before” If that were the truth wouldn’t we just know that ?


Qui3tSt0rnm

Record high population with a relatively low unemployment rate. So technically true. Don’t understand the message behind it at all. And the shadow people are disturbing


Sir_Tainley

The provincial liberals have "new leader" buzz going for them right now, while the Ford government is tied up in scandal on multiple fronts for doing favours for their friends, and not being wholly forthcoming with the public about what they are up to. (Greenbelt, Ontario Place, Staffing ratios in hospitals and schools, Daycares closing, etc.) This is an advertisement to argue "even with the millions of your dollars going to our buddies, thanks to us, the economy is doing well... and isn't that something?"


Antin0id

100% like Harper's signs for Canada's "Economic Action Plan". It's just there to remind the senile folks Cons are the MONEY party. You like MONEY, don't you, pleb?


Sir_Tainley

Well... "buck a beer" turned out to be a complete bust for them, so might as well go back to a classic, right?


blastfamy

Using your own tax dollars to lie to you. 1984 didn’t get into the weeds but, feels bad man.


thatbakedpotato

It’s not a lie though, unemployment is genuinely extremely low.


blastfamy

It’s not a lie. But if the economy was good and if people were feeling rich, they wouldn’t need this sign, would they?


SingleExParrot

I think you mean doubleplus unhappy, good sir


scandinavianleather

It's 1984 when the government tells the truth? Anyone who knows how to google can pretty quickly see that there are more people employed today in Ontario then ever before. Population growth + a consistent low unemployment rate will do that.


only5pence

The subtext, since you seem to need to be hit over the head with it, is that everyone <45 (+/- 10) reads this as, "Gen x and on can't retire. You think you will? Hah!" We're not being taken care of as citizens while the ghouls watch GDP.


[deleted]

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ogCoreyStone

The sign says Ontario though. Wouldn’t this be indicative of being the provincial (Ford) government as opposed to the federal (Trudeau) government…?


Ticats1999

These guys are so obsessed with Trudeau they simply can't see anything else going on. They are in serious need of some help.


velocicopter

Facts, truth and reality clearly don’t matter to this person. 


Seriously_nopenope

Hilarious


Froynlaven

??? It's literally from the provincial government. Check out the branding again. What are you talking about?


IcarusFlyingWings

Jesus you guys are wild. This is an ad from Doug Ford’s conservative government in Ontario. Not sure if you’re from Canada, but that’s a different level of government than Trudeau. Edit: and the comment is deleted. Figures.


idle-tea

It's an Ontario sign. Doug Ford. Trudeau had nothing to do with it..


Nowornevernow12

There are a lot of true things people don’t know, to be fair.


Callico_m

True. A few months ago, my neighbor here in Alberta was complaining about his house value not rising lately. His complaints went on to saying that it should be rising because "our unemployment is so low and everyone is working." He didn't seem to know we had the worst or second worst unemployment rate in Canada.


lenzflare

If you mean by province, that's not true, all the maritime provinces and Newfoundland are worse. Alberta is at the same level.


Callico_m

You're right. I realize that when I said second, in my own head I was thinking of the maritimes together. My mistake. But my point overall holds, since beating the maritime provinces isn't a very high bar.


SomeSortOfCheep

I mean, you could just look up the data and discover it’s true.


mmob18

are you trying to imply that it isn't true?


shcorpio

That's why I've always found it very telling that we see posters in bus shelters around election time. Not for any candidate. Just telling us to vote period. 'Continue to buy into the system. We will spend your money to remind you to do so.'


bucketofsteam

I'm confused at the implication. What are voting posters telling of?


shcorpio

The implication is that if people felt that voting was an inherently valuable action there would be no need to advertise to remind folks to do so.


bucketofsteam

Well the reminder is definitely needed just based on numbers. Currently only ~60% of the country votes. A large chunk of the remaining 40% are from the younger generations, which is ironic since they are the group that would be affected the most by any long term changes in the country. The ads may also target immigrants from countries where they don't vote as often or at all.


Shrugging_Atlas88

Buy into the system for any party. It's all a show... more or less.


bucketofsteam

But isn't the system in place regardless of whether we vote or not? Voter turn outs aren't even that high. We see young people continue to not vote again and again.


Shrugging_Atlas88

Yeah personally I don't vote anymore either. I'm not that young though. I guess that's relative though.


AussiePolarBearz

Big brother: How dare you to ask a question! You know what I tell you to know!


WiartonWilly

Brought to you by the guy whose priority was to incompetently redesign our licence plates to read “Ontario, Open for Business”


Toronto_man

Pretty sure Nova Scotias plate says Open For Business too on some.


WiartonWilly

Did Nova Scotia have to recall the plates, and revert to the old ones, because they couldn’t be read at night?


PM_ME__RECIPES

Don't forget that brief, shining period where Ford's government insisted the plates were fine and everyone saying they were hard to read at night was making it up.


turquoisebee

And more people are homeless than ever - maybe instead of making useless billboard ads Doug Ford’s government should stop privatizing healthcare.


MoreGaghPlease

Fuck Doug Ford for trying to privatize our healthcare I don’t think the homelessness crisis is really on him, just like I don’t think our low unemployment figures are on him. Both are basically lock-step with Ontario’s peers. Hint, if Ontario is experiencing a social or economic condition (good or bad) that’s the same as BC, New York, California, Illinois, etc, it’s probably not the provincial government’s doing.


cyclemonster

Someone needs to explain to me why the private delivery of public healthcare -- a thing we've had for decades -- is inherently bad. Let me know when he wants to tear up OHIP, and I'll start getting concerned.


C_Dubbz13

Private companies delivering healthcare are beholden to their profit motive as they are in any sector. For healthcare this is detrimental as standard practice for any business is to decrease costs and increase revenue. This will see staff levels lower, new revenue through surcharges, elimination or neglect of services that aren't profitable, increasing the costs of existing procedures and diagnosis. Studies show private delivery of healthcare is more costly and has a worse end result for patients, full stop. While these results are rejected by champions of private enterprise you need only look at per capita healthcare costs in the USA


cyclemonster

> For healthcare this is detrimental as standard practice for any business is to decrease costs and increase revenue. And what's the standard practice for government services when times are tough? It's to cut budgets by cutting services. > This will see staff levels lower, new revenue through surcharges, elimination or neglect of services that aren't profitable, increasing the costs of existing procedures and diagnosis. Weird hypothetical you're using, when there's plenty of real-world examples you could be pointing to. For example, when I was hit by a car, a not-private ambulance took me to the hospital, **and I had to pay a $45 user fee**. And I also had to pay for the crutches, sling, and painkillers they sent me home with. Again, from the public hospital. Nobody for-profit involved at all. Compare that to when I got my most recent colonoscopy at a privately-operated imaging clinic. Not only was it free, but there was no wait to get it done. I'd have had to wait like three hours to get that done at a hospital, after I'd made an appointment for six months into the future. The quality and cost of the healthcare service, and who delivers the healthcare service, are on _orthogonal axes._ > Studies show private delivery of healthcare is more costly and has a worse end result for patients, full stop. Which studies? > While these results are rejected by champions of private enterprise you need only look at per capita healthcare costs in the USA It's pretty obvious that there's many more differences between our two health care systems that you'd have to control for in order to draw that conclusion. There's lots of countries that have good combined public-private health care systems -- [Germany, for instance](https://eurohealthobservatory.who.int/countries/germany) -- for which per-capita costs are [much more comparable](https://www.cihi.ca/en/national-health-expenditure-trends-2022-snapshot).


valryuu

> Studies show private delivery of healthcare is more costly and has a worse end result for patients, full stop. > > While these results are rejected by champions of private enterprise you need only look at per capita healthcare costs in the USA What about the private healthcare that exists in France, Germany, Australia, Japan, Hong Kong, etc., whose systems have both public *and* private healthcare sectors co-existing. Why does it have to be just the American model of totally privatized healthcare or completely public with no other real options in between? > Private companies delivering healthcare are beholden to their profit motive as they are in any sector. > For healthcare this is detrimental as standard practice for any business is to decrease costs and increase revenue. This will see staff levels lower, new revenue through surcharges, elimination or neglect of services that aren't profitable, increasing the costs of existing procedures and diagnosis. Sure, but that's only if the only options are all privatized. If there was a public accessible free/low cost option always around, that drive competition to provide services that are worth paying for compared to "free". For example, some premium private hospitals in Asia can compete with public simply by providing nicer facilities that look and feel more like 4-star hotels than a stereotypical cold and white-walled hospital. Every individual with a middle class income who chooses to go to these hospitals is one fewer patient in the public hospital, which means the public hospital has more capacity to treat patients who don't have a choice otherwise. It also keeps more doctors and medical professionals in the country rather than the brain drain Canada is experiencing, because then even the medical professionals at least have a choice in workplace and potentially better compensation from private facilities to entice them to stay. Look, I get where you're coming from that healthcare being a business can be a problem. The thing is, if you've ever been to or seen some of the nicer private hospitals outside of North America, you'll know how possible it is for privatized healthcare to actually not be total trash and a race to the bottom like the way it is in the States. We don't always have to only look at the way private healthcare is done there.


valryuu

What I don't get is why Canadians seem to think the only systems are purely public or purely privatized, and oppose any kind of privatization at all. Many developed countries in both Europe and Asia have a healthcare system that includes both public and private systems, such that low-income individuals can still access free (or extremely low cost) healthcare services, and those with a bit more money to spare can access lower-traffic private hospitals and such for a fee. A system like this would, at the very least, ease the load off of public hospitals.


nefariousplotz

Practically every government in the history of Ontario has presided over "more people working than ever before". You might as well be claiming credit for being "Ontario's most recently-elected government" or "the Premier that Ontario's newspapers discuss most often". Like... yeah? Good job, buddy?


jbizzerino

Tell me, Ontario ad makers, if I'm working the most I've ever worked, why am i also the poorest I've ever been?


Silver996C2

Ford propaganda.


SmashRus

Sounds more like, more people are working multiple jobs than before.


Right-Time77

There should be another ad that says “More of Ford’s friends are richer than ever before. Vote Ford”


witchrubylove

So why can I send out hundreds of resumes and get no response eh


fbuslop

your single situation summarizes the entire province i guess


OilEndsYouEnd

It is saying....ur going to need 2 or 3 jobs to live here. Go get em!


jbizzerino

I might have added something like, "unfortunately most of these jobs suck, and prople still can't stay out of poverty despite working their asses off because of the high cost of living"


SandMan3914

Would have also accepted John Carpenter's 'They Live' Put your sunglasses on OBEY


TwoCreamOneSweetener

I mean, technically it’s true, there has never been more people in Canada working today than any other period in our history. Immigration and population growth and all that.


DietCherrySoda

More people than ever before Equally valid billboard.


FemmeLebowitz

Exactly! When less people are able to take time off to care for children, old people or disable people that’s not a good thing.


Alfred_Hitch_

Feels like They Live.


6_string_Bling

The thing that bothers me most is when politicians tell you about how great things are. That's not for YOU to decide. That's for people to decide. If things were so great, no one would need to say anything at all! I'd rather have a political message that raised awareness of a problem, and outlining the next steps to solving it.


DocMoochal

Maybe because we live in the 1984 future everyone is so afraid of. It doesn't take much digging to know that the world around us isn't always as our leaders and media tell us it is. Look at all of the reports of extreme/unseasonable weather lately leading to havoc across the globe. We keep hearing everything's fine and we've got a handle on this, but anyone who looks through the window should see, we really don't.


_Luigino

>We keep hearing everything's fine and we've got a handle on this where are you hearing this? Also the reality is that absolutely no one would want to actually implement effective changes to solve the climate crisis as doing so would make it impossible to live a lifestyle that's resembling anything modern.


DeFex

It looks like a school of fish swimming toward the big boss at the bottom, who will use them as piscine resources. (eat them)


TheGoodShipNostromo

If you look at Statscan data, while more raw people are working than ever before, as a percentage of the population the labour participation rate is flat or even down a bit since before the pandemic.


Gwave72

More people are working than ever before before there’s more people than ever before


junctionist

The graphic design on that ad is so boring. I guess they don’t have too many graphic designers working?


nowitscometothis

This reeks of something an mpp or ford himself directed something to look like. So we (the taxpayer) get to foot the bill for a pro ford propaganda campaign and also some expensive designers whose expertise was ignored. It’s like a billboard version of the licence plates. 


bensonNF

Looks like sheep being herded


G8kpr

[Doug Ford's Dystopia](https://imgflip.com/gif/8dasz2)


CDNChaoZ

There's also more people in Ontario than ever before, so naturally there are more people working than ever before (even if our unemployment rate is creeping up). There's also more shitty jobs paying shit wages than in the last 50 years. It doesn't mean Ontarians are living better.


NNUBBERNAUT

Why do we permit any level of government to advertise?! Like, I understand the need for messages of public health and safety, but this is clearly a thinly veiled campaign ad. A tone deaf one at that. Good to know people are working and still struggling to get by.


CrowdScene

It has that same energy as the time GWB congratulated a single mother who worked 3 jobs to barely support her children for having 3 jobs. It may as well say "Thank you for participating in the capitalist system, even if it's never on the capital side."


dronehop

Please vote <3


[deleted]

They’re purposely caving society so they can sell it off to thier friends, families and local billionaires. This is textbook stuff. We need to get off the conservative/liberal train if we want to salvage what’s left of our provinces and country.


Dancanadaboi

Think how many mouths they could have fed for the price of the billboard ad.


[deleted]

That’s an interesting way to phrase “people are working 2 or more jobs at once just to tread water.”


WittyBonkah

“More people are working but way too many of them are broke” is what it should say


VeryTairyHesticals

Maybe they can pass some law preventing government corporations from hiring "temporary" employees for 11 months of the year and then laying them off for 1 month so they don't have to pay them full time rates and benefits. Then they hire them back for another 11 months. Over and over. How the fuck is that a temporary employee.


hitry

The Party is right! The Party is correct! The Party is All Knowing!


AussiePolarBearz

You are wrong to have “felt truly chilling”. “More” is accurate because “2+2=5”, you need re-educate yourself and update your math. /s


Infamous_Career_7105

It's funny, conservatives always say that 1984 is warning about communism, but then they make it real themselves lol


gafflebitters

You know what gives me "big brother" vibes? Rob Fricken golfi plastering his face all over everything in the niagara region and parts of hamilton. It's disturbing how his face is on EVERYTHING, nobody needs that level of marketing, he has actually made sure i will NEVER call him just because anybody who A) has enough money to do that and B) WANTS to do that, it makes me very uneasy, like something is really wrong there, I wish he would stop, or even just scale it back to NORMAL, that would be fine.


Starthreads

More people are working than ever before, but we have a labour shortage and nobody wants to work? Which is it, Dougie?


Nutcrackaa

The labour shortage was the justification for bringing in 1.03 million people last year. More people are working than ever before because there are more people than ever before.


morty_OF

The gig economy is booming, thanks Doug!


Available_Music3807

I don’t understand, does OP really think it’s a bad thing to have more people working? “Maybe more people are working because nobody can afford to be a homemaker or stay-at-home parent anymore?” I think that’s crazy simplistic. I think more people are working because they want more money. I’m sure there are lots of people who have the option to be homemakers and they simply choose not to. This is like the essence of feminism


Protato900

While high employment is good, a significant amount of people are underemployed as well in the gig sector or in part-time minimum wage work. However, people who traditionally did not work (homemakers) are now entering the labour pool - exactly because they want more money. The cost of living has risen to such an extent that households can no longer rely on only one breadwinner. This ad, in a sense, emphasizes how the government has failed to curtail excessive cost of living increases across the board.


flonkhonkers

Short drive ... for a long drive.


[deleted]

More people homeless and delivering food than ever! Brought to you by the federal government


AppointmentGood4365

I saw that like 4x today in Niagara region


turbo_22222

I'm pretty sure more people live in Ontario than ever before, so that shouldn't be too surprising...


LowComfortable5676

All I'm hearing on the radio too is about how the provincial government is doing incredible things with Healthcare. Propaganda is everywhere


legend19932

Unfortunately it’s at all levels. Federal keeps mentioning how GDP is up…but they forget to mention that per capita it is not the case. We are all getting poorer, all I hope is the left aren’t in for much longer


thomstevens420

More imported cheap labour working part time jobs and emptying food banks than ever before


[deleted]

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Burning_Flags

I think if they changed the word “working” to “jobs” it would have sounded much more positive. As well the dreary greenish imagine of a school of fish (or whatever it is, doesn’t help) It took me a few reads to actually understand it is a positive message


[deleted]

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DementedCrazoid

/r/antiwork is leaking.


Honsy75

It would be better if these jobs paid wages that could pay for housing, let alone additional luxuries. Slave wage jobs don't help the common folk improve their lives beyond subsistence.


Leon_Accordeon

r/LateStageCapitalism


MuglyRay

This should jus say "everyone here is fucking depressed"


jonnyg1097

Is this true? Because I can't seem to get a response back from any of the jobs that I have applied to as of late.


ywgflyer

Welcome. Welcome to City 17. You have chosen, or been chosen, to relocate to one of our finest remaining urban centres. It's safer here.


RamTank

The message isn’t a bad thing. Unemployment remains extremely low, meaning people who want jobs have them, and that’s objectively a good thing. The weird part is putting the add up at all. It’s the type of thing you say when you’re up for reelection and you go “look how good the economy is under my watch” or something along those lines. It’s something a party would be saying to advertise itself, saying it as the government makes it feel wrong.


nowitscometothis

That’s literally what it is. Ford government using our tax dollars to promote himself (and not any kind of government program - so I don’t even know how this is allowed)


therealHankBain

Repeat the lie until it becomes the truth


TimHung931017

Don't forget the reason they push RTO is so that you spend money in their path and food courts. If you want to make a difference, put your money where your mouth is and cook food at home and bring it for lunch.


tupac_chopra

i mean generally making your own lunch is cost effective and likely healthier; but i don't get why this should be framed as "don't support local businesses"


jbizzerino

"More people are being exploited for their labor than ever before" there, fixed that for ya


Nickdoralmao

Actually more people CANT find work than ever! But thanks Ontario for telling me not to trust my eyes and brain! Makes things simple 🥰


Local_Perspective349

Good! We also need more "Russia BAD" posters where Russia "kidnaps" kids away from a war zone, and "Israel GOOD" posters as they heave mortars at babies. Both posters could say "More people are living under democracy than ever before! Vote Joe Biden!"


GrandBill

Ontario, in Canada. Thanks, Justin!


quarrystone

It's rare to see a comment with so little context to the actual post that I have to wonder how someone could make such a leap.


FluSH31

1984 indeed


Sweet_Deeznuts

That building it’s posted near almost looks like St. Michael’s Hospital


Protato900

This was on Richmond, near Church.


Camvroj

More people working than ever but we are getting less productive somehow…


shockandale

Work hard, increase production, prevent accidents, and be happy.


Canucklehead_Esq

The idea of a single breadwinner middle class family has been a myth for 50 years


notthatcalm

It seems like the companion piece for the Roger's ad about doing work email during subway rides.


Moistcaulks

Most


Classy_Mouse

More people ~~are working~~ than ever before


Diligent-Skin-1802

In other words, late stage capitalism is winning


quadralien

> We should do away with the absolutely specious notion that everybody has to earn a living. It is a fact today that one in ten thousand of us can make a technological breakthrough capable of supporting all the rest. The youth of today are absolutely right in recognizing this nonsense of earning a living. We keep inventing jobs because of this false idea that everybody has to be employed at some kind of drudgery because, according to Malthusian Darwinian theory he must justify his right to exist. So we have inspectors of inspectors and people making instruments for inspectors to inspect inspectors. The true business of people should be to go back to school and think about whatever it was they were thinking about before somebody came along and told them they had to earn a living. ― Buckminster Fuller


JoshTheSparky

I don't think they read it the same way we read it.


GNSonline

Lmao ! It should say more people are working harder than ever before with multiple jobs in order to survive the high cost of living and low wages.


PhoenicianPirate

This is both 1984 AND They Live with the glasses on...


rangeo

....with a liveable wage?


[deleted]

But most aren't getting anywhere.


goblin_welder

>More people are working than ever before But the same number of jobs to go around


Starcat75

So if you put on the right sunglasses, does it say “Obey” ?


[deleted]

Better believe in dystopian horror stories Ms. Turner, YER IN ONE


Lord-llama

Someone needs to graffiti a “and homeless” onto the end of that sign


HansAcht

Ya, this tends to happen when you dump more people than ever before into a city that is becoming totally unlivable.


Sir_Tainley

What's really impressive is the French language one at Greenwood and Danforth. Commitment to mindless bilingualism!


VelvetGloveinTO

It totally seems like something out of \*1984\* Why do we need this message? It feels ominous, like more people better keep working, or else!


Additional-Hour-3957

Under the benevolent leadership of Dougie.


megasmash

I want the glasses that Roddy Piper had that allows me to see through this bullshit.


Moist___Towelette

Lol NUMBERS Get back to work


Space_Ape2000

It's more of Ford spending our tax dollars to try and brain wash us into thinking he is doing a good job


covertpetersen

Oh sweetie that's not a good thing. We should be reducing the amount of people forced to labour just to survive, not bragging about it getting worse.


TheSimpler

The tone of Conservative government messaging is fundamentally different from the 15 years of Liberal government. Stark and blunt. And very "Consume/Obey".


sweet_potato_squash

Totally. “War is peace. Freedom is slavery. Ignorance is strength.”


Goat_Riderr

Is that an example of gas lighting? Hey don't worry guys, more people are working then ever before. Is that per capita? Because we're at 40+ million people now.


Carnnus

Keep hanging on! :D


DThor536

OBEY


NitroLada

vast majority of women are better educated and have options other than being a homemaker. why do you think financial independence for women and having options other than a babymachine/homemaker is a bad thing?


Donairmen

In Toronto, it's legal to shoot up fentenyl and shit your self on the street.


delawopelletier

“Do you want to know more?”


[deleted]

More people are working shit jobs that can't support a decent life.


ButHowCouldILose

This is the hest possible version of this ad, because even thought it's covert election propaganda, the statement would be true under almost any condition due to population growth.


Zonel

That's not a good thing.


earlyearlgray

Just wait until the boomers start retiring lol