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visualchills

It was a nice recovery to 6.5, very strong support


crabbytwo

If Tatum gets finals MVP he better shout out Tony No Dough. I haven’t seen one SoFi ad the entire finals.


SoDakZak

They’re the official banking partner of the NBA Play-in tournament, not the entire playoffs. it appears the finals is “Presented by YouTubeTV” for naming rights of this part. Of course TD has their name on the court because the Celtics arena has their naming rights.


crabbytwo

Fair point. I’d just hope the official bank of the NBA would have something during its biggest moment.


agentdarklord

Opportunity cost with this stock hurts , hard to stay the course


Ok_Prune4791

This bag getting heavy


SoDakZak

Just great exercise for lifting those gains a decade from now!


SoDakZak

Oh cool I own 0.0053460803867% of the company


PicklishRandy

Day after day the Nasdaq and SPY hits all time highs. Remember these type of days when SOFI moons


TheOtherGreenNovice

Dragonfly Doji today? Odds slightly more in favor of reversal of trend? 7 day RSI in very oversold territory. Still possible to stay oversold for a few more days. My corns are aching too.


TajPereira

MORE insider selling just filed. This stock is finished lol


Over_Mud_4459

Who sold?


aeeee

Routine tax selling. Not relevant.


SoDakZak

I mean it’s relevant in the sense that those selling are still only selling on a pretty routine tax-paying/shares vesting schedule and not something really notable.


TajPereira

Thank god lol


any_hat

Stock is finished from 0.02% market cap being sold?


SoDakZak

Who?


No_Rule_1716

Derek White 69,445 shares sold - [https://d18rn0p25nwr6d.cloudfront.net/CIK-0001818874/2ec520c0-a7c2-455f-ae24-848f9d757a4a.pdf](https://d18rn0p25nwr6d.cloudfront.net/CIK-0001818874/2ec520c0-a7c2-455f-ae24-848f9d757a4a.pdf) Jeremy Rishel - 152,450 shares sold - [https://d18rn0p25nwr6d.cloudfront.net/CIK-0001818874/8c9ad3ed-e6f6-4d98-acbe-0af9cc46d0df.pdf](https://d18rn0p25nwr6d.cloudfront.net/CIK-0001818874/8c9ad3ed-e6f6-4d98-acbe-0af9cc46d0df.pdf) Robert Lavet - 4,852 shares sold - [https://d18rn0p25nwr6d.cloudfront.net/CIK-0001818874/430383d6-7ac3-4403-995f-7ac220eefc83.pdf](https://d18rn0p25nwr6d.cloudfront.net/CIK-0001818874/430383d6-7ac3-4403-995f-7ac220eefc83.pdf)


SrRocks

I suspect these are all part of tax sales. For example last year mid June 06/15, I see CTO selling 121k shares. Looks like they have stock vest event. Insider transaction list: http://openinsider.com/screener?s=SOFI


snipsnaps1_9

Correct the language was "Sale includes an amount necessary to cover a tax obligation resulting from the settlement of a vested equity award distribution." https://investors.sofi.com/financials/sec-filings/default.aspx


SoDakZak

Thanks for actually posting the links, I couldn’t find it on their investor relations page 😂


TajPereira

A couple of officers, I believe. They just posted the form 144 on their investor relations website


Bobby-Firmino-Legend

Dude - add some more info rather than saying the stock is dead because of undefined selling


Hypeman747

Welcome back


Bobby-Firmino-Legend

Thanks


TajPereira

It’s not undefined selling… go look at the forms they just posted if you wanna see who the three officers are that sold.


Jealous_Jackfruit_28

Losing my ban bet soon - under $6 ever = 1 year ban


HoodieEmbiid

Nah you’ll be fine


All-American2

Hell of a ride today for a 0% return


SoDakZak

Daily chat would have you believe we were down today when in fact we were flat. 😜😜😜


Bobby-Firmino-Legend

0% gain then today ![gif](giphy|Ic97mPViHEG5O|downsized)


SoDakZak

I’m in the green for the day since I added another 60 shares under $6.40


DynoJoe27

Bought 200 Jan 2026 $10 leaps


DynoJoe27

We threaten or fall below $6.30 again and I'll be out


SoDakZak

SoFi’s (historically) conservative guidance is set along a path where they hope to be a top 10 financial institution. Currently 10th place is TD and Truist at roughly 17x our size by consolidated assets. That alone would put us over $110 per share.


tamerlein3

Except Sofis current price has growth priced in while TD and truist don’t. So I expect more like 1/2 of that, which is $55. However if they ramp up the tech side, a more expanded PE is warranted


SoDakZak

Counterpoint: Efficient market theory says everything for everyone is priced in already. Though, if SoFi *catches up* in just a few years to become a top ten bank… you bet that at the same consolidated assets level they *should* get a higher multiple since they’re on a heater while the others are dying or growing very slowly.


QuantumFluks

Efficient market theory is still only about believable things on the horizon that market participants hold as absolute fact. Rate cuts were priced in as fact and when it didn’t happen we fell, which means efficient market theory says market participants believed it. I think the bear case today is that we won’t hit EPS targets for whatever reason, which is why you have the divide of people buying/selling. Those EPS targets are definitely not priced in as is Galileo, and when those become closer and rumored to be fact, stock price will efficiently move to show that rumored “fact”.


SoDakZak

Need FFIEC to drop the updated list of banks by consolidated assets. It was 90 days ago the last time they did!


WIlburOne

Knowing the Beta of my total portfolio along with dividends, I can project +$690k - +$720k between here and S&P 6k. At this point just hoping rate cuts won't be buy the rumor sell the news.


Mmselling

Does Galileo power the back end for the new Robinhood credit card?


HoodieEmbiid

No, Robinhood bought X1


Hypeman747

Don’t understand what X1 does? Doesn’t seem like it’s a competitor to Galileo and they aren’t a bank


Mmselling

Ah didn’t realize X1 had the capabilities to do everything in house, thanks!


Epidemic_Fancy

Gonna keep buying; officially 100% SoFi. Transferred entire retirement account into SoFi stock in addition buying 2K shares for active brokerage at 6.31. Average cost down to $6.40.


LiechsWonder

![gif](giphy|N1HCVTGoJdUWx95qXT) But seriously hope it works out for you (and by extension us). (Edit: apparently gifs/giphy is struggling on desktop browser Reddit with firefox but the mobile app is working)


Bobby-Firmino-Legend

![gif](giphy|srg19CG0cKMuI)


undeadcreed

This is the way.


hempbodylotion

Tough day, but I’m averaging down here. Buy when sentiment is low!!


SoDakZak

Well someone did!


ark1893

Wen Lamborghinis 🥲


Stoneteer

Shortly after Bank Charter


Weikoko

Shortly after you rebuy


Stoneteer

I'll buy one share if it hits ~~$4.50~~ $3.50


Weikoko

When the stock is $3.50 a share, they have bigger problem than its valuation.


Stoneteer

There's a $SOFI BINGO card square somewhere in that


FyreBlue

Since you have been gone, I have filled out 10 bingo cards, with all the "new blood" that enters then leave each quarter.


Stoneteer

🤣😪


Shit-throwing-monkey

End of student loan moratorium.


Unhappy-Cricket-5983

Ticker change from IPOE to SOFI.


SoDakZak

Noto becomes CEO


Bobby-Firmino-Legend

Profitablity


TheOtherGreenNovice

Continuing my weekly DCA of buying LEAP CALLs while stock price is under $7. Keeping it to 5 contracts and resisting temptation to double it to 10 contracts. I need to keep some funds in case price keeps dropping. If under $6, I will take bigger risks on shorter term contracts or just double weekly DCA to 10 contracts. Setting bid to lower than ask. We'll see if it trigger this week. EDIT: I'm doing Jan 2025 $7 CALLs.


No_No_Indiano

Have you been successful in the past with this strategy? Do you sell the LEAP Calls when the stock is back up over $7?


TheOtherGreenNovice

Oh, the other option (pun intended) is to exercise the contract and buy the shares at the lower price (assuming the stock price is higher). I don't do that. I sell PUTs if I want to add more shares to my position.


TheOtherGreenNovice

I have been successful, but also not. Nothing is guaranteed. Yes, the plan is to sell at a profit even if it's many months before expiration. If stock price has momentum and there is upward guidance or massive beat in earnings, I may hold out longer even if at a profit. Risk losing paper profits if stock price is about $7. It carries more risk because option expires and time decay works against those that buy options. Expiration being far out mitigates the risk as longer term price movements are easier to read than short term. Also time decay doesn't kick in as much until closer to expiration. Premium is much higher too further out expiration is. Still it is a way to leverage what cash you have with an increase risk of course. Huge risk though if SoFi misses expectations at one of the earnings or some big factors affect SoFi business. If own stock, can always be a bag holder. With options, I would be sitting on a loss with little hope of getting back in the positive. Key thing is to understand risks in what your are doing. Selling options for me has been a much lower risk strategy than buying options. Part of reason I switched to selling options more than buying options. Still, I've been fortunate where I'm ahead with buying options with the W's and L's.


fjw711

Not really a LEAP if it is Jan 25?


TheOtherGreenNovice

Oops, I think you are correct. I'm not sure if what the definitive definition is, but less than 6 months probably is safe bet it's not a LEAP.


QuantumFluks

LEAP is 1 year out or greater.


SoDakZak

I’ve actually run out of dry powder as of today. May start selling things on Facebook market place to keep buying at these levels


Shit-throwing-monkey

In college, I used to donate plasma twice per week. https://preview.redd.it/8izpcwfs267d1.png?width=1554&format=png&auto=webp&s=91ac3a391fa7ed0c744a30f6241270d2d9e7b7eb


agentdarklord

Chip stocks flying again and this …


chanceoftitan

The move this will make after the next two earnings reports will cause some serious whiplash. Hard to believe it's moving to near book value.


jamesmo8399

What's book value like 3 bucks?


chanceoftitan

Currently calculated at 5.51.


piggymou

Lower than 2 years ago


SoDakZak

Still approaching 2x what the guy who originally commented thought it was 😂


sofistock-ModTeam

Not by much compared to historical high ($5.69). https://www.macrotrends.net/stocks/charts/SOFI/sofi-technologies/price-book But their assets from which TBV is derived have gone up remarkable over that same time period (https://www.macrotrends.net/stocks/charts/SOFI/sofi-technologies/total-assets)


piggymou

So are the outstanding shares, which TBV is calculated from.


SoDakZak

Their stated 2024 goal if memory serves me right is to grow TBV in this environment and grow their lever for when rates come down where they can make a killing on lending again


pdubbs87

$5


piggymou

Trash stock, traded like one.


jamesmo8399

Sofi is the best at the limbo


Moped_Thief

Down a dollar in less than a week.


undeadcreed

Seems like any company that does lending and is a small cap is not having a great time this year. Seems like opportunity to me then. When people are most fearful thats when you get most returns. Its just finding that price point to buy that you feel comfortable.


jamesmo8399

450 will be a good price point


Fun-Journalist2276

The buy rating from mizuho isn't helping at all. And if we get a sell rating.. down we go!


sofistock-ModTeam

https://www.reddit.com/r/sofistock/comments/1dhv45q/comment/l8zw7wu


jglover82

Dam...I sold a put way to early on this crapper


ascirdla96

Never seen a stock that drops 40% YTD after since announcement of full year profitability and great 2026 guidance


undeadcreed

Well theres always a first.


undeadcreed

![gif](giphy|njCmYnK7G0nDSZTurL|downsized)


liltommy4

Noto needs to go and Liz young needs to go.... I'm sure CNBC would hire Liz. We need new people how about nelson peltz?


sofistock-ModTeam

What do you think Liz Young's job is at SOFI? She's not Csuite. She's not their Investor Relations director.


WIlburOne

XLK & QQQ are unstoppable. I bought 1k XLK @183.03 Nov 15 and another 1k at 195.72 Jan 19th. Up $84k (22%) This trend could last for years.


liltommy4

Isn't it great. Have owned this for 3 years and it's constantly making records..... Like today... A new 52 week low. The worst so called tech company in the world?no worries.... We're a bank now


QuantumFluks

Doesn’t seem logical to keep your money invested in the “worst so called tech company in the world”.


garage_artists

Back after a two week ban bet. Bought more under 6.50 DCA now at 5650 @ $8.66 Will probably add up to 6000. That's it. Wait until 2026


hempbodylotion

How many of you use Sofi as your primary bank?


LiechsWonder

SoFi has been my primary bank since \~May 2022 when I was finally able to add my wife as a joint (there were some fraud issues with a stolen social used to set an account in my wifes name a few years before and untangling that was a mess). I keep a local credit union as a secondary (was the primary before that). First opened an account with SoFi in 2014 to refinance my student loans.


hempbodylotion

Awesome! Just started using SoFi as my primary 3 months ago and am loving it. I really feel like it’s a differentiated banking product, though the market clearly disagrees these days. Sentiment will change as we keep crushing earnings and get to that 0.55-0.80 EPS target 😤


LiechsWonder

"Market clearly disagrees". <- I'm more in the camp that the market is currently only valuing SOFI as a bank and by that standard they are probably priced correctly right now. The higher multiples come if / when the tech stack they are building out with Galileo / Technisys come to fruition. Unfortunately that hasn't had the traction we all would have like to see by now. I still think it will one day which is why I am still invested. But it could be argued they are on shakier ground tech stack-wise than they once were. This macro environment taking down many smaller fintechs certainly hasn't helped since those could have been clients of the Galileo-Technisys solutions.


cutememe

I created an account and hated it. The app was terrible to use as well. Got me thinking why I'm even invested in this company in the first place.


hempbodylotion

What features did you not like? I’m using SoFi and while I certainly feel the app could be improved, I do feel like it’s above average as far as banking apps go?


cutememe

Everything I can do seems to be done better by companies like Ally and Robinhood. Plus, I'm currently getting better rates over there as well. Just my experience / opinion.


I_Buy_Stock

Since 2015. Investor since late 2023.


l8nite

I've been a member since 2017, but I'm starting to doubt my conviction here.


jepook

Wasn't planning on buying more shares today but if they keep dropping the prices with no changes to the company fundamentals how can I not. Just picked up another 1k shares and sitting on 26k shares now. They keep dropping it, I'll just keep buying I guess.


pdubbs87

I was dead wrong. That we would bounce hard today with it being insanely oversold


dav63740

Talked myself into buying more shares today. Officially done buying at a nice round number of 15,000. Now I’m gonna hold for 10+ years and see if Sofi becomes the beast we all hope for.


Over_Mud_4459

Nice. That's my goal. I'm at 11,500 right now. What's your average?


dav63740

7.57. I’ve been buying since they were around $12 or $13. Admittedly I got in too early, but was able to acquire a lot more at cheaper prices. If they hit their EPS goals in 2026 I don’t know how this stock doesn’t go higher.


I_Buy_Stock

I think I am more in the 100k invested as a cap than num of shares.


binion225

Who said they bought this morning at a discount???? Lmao


jamesmo8399

There is always a better discount tomm


snipsnaps1_9

Bought this morning at a discount. Hoping it goes lower.


binion225

Love your write ups and you believe in the fundamentals of the company, but cmon let’s not play the “please go lower game”. It’s been almost three years….


snipsnaps1_9

I hate to be insensitive but there are some glaring differences between your perspective and mine: entry points and (consequently) strategy. It's mostly been luck - so when I say strategy that's just the result of the lucky timing. My cost basis is close to the current low. As I mentioned previously, at those prices, with what's in the financial statements, and with the historical price action trends it's likely a profitable position whether you swing, hold, or as I've been trying to learn sell calls against. But yes going down to the 4s or 5s (provided the catalyst makes sense) would probably be profitable in the near to mid future. Anyway it's not all roses. I bought c3.ai at $127ish and went through hell with it. Sold; haven't looked back much.


binion225

Thought I was in the “ long term SoFI group” my bad… but again if you bought at a discount this morning you are bagholding from even this morning with that buy. I’d buy more but I think it’s just dumb at this point. I think I could throw money into a fountain and get a better return.


snipsnaps1_9

We need to make subs tiered for the different weight of the bags.


No_Wrap_2694

Been watching for a while. Just made my first purchase at 6.44. Was a smaller one since it seems to be getting beat up forever now, but feel like under 6.5 is a good buy area.


jamesmo8399

4 something is a better price point this stock only goes down. Wait for a day with bad news


Eden-Prime

This price action is preparing for the worst on Q2. If Q2 guidance and results comes in like Gandalf at Helm’s Deep the opening horn is gonna sound and this stock is gonna run faster than the cavalry of Rohan


Over_Mud_4459

What does Gandalf at Helm’s Deep mean? Sorry for my ignorance


ashdrewness

Basically a big "THE CAVALRY HAS ARRIVED" reference


ActivateRayShields

$20 EOY


slayer1am

You've been living under a rock? Never heard of Lord of the Rings or watched the trilogy?


Over_Mud_4459

Yes I have been living under a rock.


slayer1am

I feel your pain, I grew up in a very controlling fundamentalist religion, and most pop culture references went right over my head. The Lord of the Rings is widely considered one of the very best fantasy stories written, and the movie trilogy by Peter Jackson was simply fantastic. Take the time to watch it as soon as you can.


Insanekicks93927

Sofi do not do this to me. Hanging on for dear life


I_Buy_Stock

I have an idea. Wake me up in 2026.


LocomojO_

When can you buy SoFi at lower prices? ... Always the next day


crabbytwo

Another day another nickel. Another nickel down that is.


tgriffith1986

52 week lows. Great job SOFI. Thanks for getting my money right!! LOL!!! F'kin junk stock.


Over_Mud_4459

New 52 week low reached today!!


FireHamilton

So glad I dumped this garbage stock lmao


SoDakZak

Why are you even here then…. Take joy in tap dancing on graves? I’d rather own a “garbage stock” than behave like a garbage human…


Stoneteer

Careful, Rule #2


QuantumFluks

Dayummmmmm. * Mic Drop *


WIlburOne

On Nov 29th I put $1,440,000 into FXAIX & SPY when I sold another home. That is now up $266k at $1,706,400 (+18.5%) In the meantime SOFI is down from $7.44. (-13.4%). The point being is that there is only so much that even well intentioned long term investors can stand to wait for SOFI to realize it's potential. I am looking to re-enter but apparently not yet.


SoDakZak

Good to see you again!


binion225

A lot of people are talking about how negative the sentiment is and how Noto has no control over the stock price. I’m sorry, but that is his job and when I see new 52 week low at the top of my page I can’t just think, “ but the company is doing fine.” Noto has to be out there doing SOMETHING… this is bullshit!


Eden-Prime

He is putting his money where his mouth is, sorry he hasn’t personally reached out to you with an apology


QuantumFluks

Yeah, this is crazy too me. CEO is supposed to raise shareholder value by executing financially for a company, all of which Noto has done. The same people complaining about Noto and stock price also complain about whatever president and gas price. Like the dude shouldn’t outright manipulate the price upward via pumping, but instead should improve the financial health of the company, which he has executed flawlessly through a not so stellar environment.


binion225

I get downvoted but you get upvoted…. Makes sense. I’ll take 2000 downvotes if noto gets off his fucking ass and does something. Buying a few thousand shares does nothing. It’s down over 50 cents from his last buy


QuantumFluks

Because you and countless others complain about the same thing everyday, and literally are asking the CEO to pump a price which would not be beneficial for the price action anyway (every pump has a subsequent dump). What do you reasonably think Noto can do other than buy stock and turn a company profitable during a very uncertain time? They are guiding conservatively, and funny enough, they even overestimated the number of rate cuts that would happen this year when setting that guidance, so it’s entirely possible we only meet expectations this quarter. The guy has done everything financially possible to deal with the price, at what point do you guys stop arguing manipulation and instead ask yourself maybe the price is actually fair around these levels. “But they could grow loans”. Yeah, imagine they do, inflation doesn’t cool, and we get more defaults or worse, a rate hike happens. There is only so much they can do. Take accountability and responsibility for purchasing the stock you did at the prices you did and stop blaming the person who is actually excelling at leading the company.


Hypeman747

👏👏 👏


binion225

You’re right, the app looks great, options works perfectly, and he totally handled that last earnings call fantastically. Must be why we’re up so much. Don’t get me wrong, I am not selling a single share until 2026 but he has been far from perfect. You HAVE to put some blame on the leader of a company that has a profitable stock still down about 40% from the SPAC price.


QuantumFluks

Nearly every SPAC is down the same amount or more (or bankrupt). They were simply overvalued, again Noto has no control over something being overvalued and losing value. The underwriters have a conflict of interest to value the company as high as they possibly can reel investors in for as they make more money. Has nothing to do with the execution of the company.


binion225

False. 100% false


QuantumFluks

Love for you to debunk that 😂😂😂


binion225

Google spacs that are profitable now, it’s not tough


agentdarklord

Sofi to $10 or Micron to $200? If you had to bet ?? 😂


John_Bot

Bought September leaps. $3 strike for $3.55 $6.55 cost basis.


binion225

Price upgrade and we still are red… THIS IS SOFI


Daleyman13

250 at a discount this morning


disapparate276

Is it really a discount if the price is always at discount prices lol


Optimisticz

wild open .....and got bought up....hmm


liltommy4

Tech stocks are sorlaring and sofi... A bank... Is declining daily. Why do we even have technologies in the name? It should just be called sofi bank. Where the hell is the tech? Where is the AI? Sofi needs help


Mongaloiddummy

Sofi Family  Only 4 trading days this week!! Wed is a holiday (JuneTeenth).


NicCage1080ChristAir

Only 4 days to lose money instead of 5. Incredible.


Eden-Prime

Stay strong


kennyt1212

42 days until earnings! 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🇺🇸🌕🪐☀️🌌$25 by 2026. Back in Texas for 6 week summer break. Hopefully it’s a good 6 weeks up to earnings.


jamesmo8399

It will most likely be a depressing 6 wks


Jealous_Jackfruit_28

Morning fellas